You've hired the associate. Brought on the paralegal. Maybe even added an assistant. And yet you're still the one answering emails at 11 p.m., still the last one making every decision, still the one who can't take a real vacation. Delegation was supposed to fix this. Why hasn't it?
In this episode, Gary sits down with Gina Cotner, founder and CEO of Athena Executive Services, to unpack why delegation fails at the leadership level and how attorneys can finally build teams that let them focus on their highest and best use. Gina works just 10 to 15 hours a week running a multimillion-dollar firm, and she shares the mindset shifts, systems, and accountability practices that make it possible for any lawyer to do the same.
"World peace is not in the balance here. We're just delegating." — Gina Cotner
Key takeaways:
Gina Cotner is the founder and CEO of Athena Executive Services, one of the top virtual executive assistant firms in the country. Her elite EAs partner with attorneys, executives, and entrepreneurs to take ownership of the work that isn't their highest and best use, freeing leaders to lead. Gina is also a dynamic speaker and workshop facilitator known for her practical approach to delegation, accountability, and building teams rooted in trust.
Special for listeners of The Free Lawyer: Receive 5 free hours of service added to your first full month of work with Athena Executive Services, a $275 value. Just mention this offer during your first call. Learn more at athenaexecutiveservices.com.
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TIMESTAMPS
[00:00] Introduction and episode preview
[01:35] From EA to firm founder
[04:31] Better done than perfect
[07:08] Why lawyers struggle to let go
[09:12] What Athena does differently
[14:31] How delegation has evolved
[17:09] AI, human EAs, and the future
[19:55] The trust and accountability blind spot
[28:06] Applying the accountability framework
[31:34] One thing to do tomorrow morning
GUEST BIO
Gina Cotner is the founder and CEO of Athena Executive Services, one of the top virtual executive assistant firms in the United States, specializing in delegation and accountability for high-performing leaders. She serves swamped attorneys, executives, and entrepreneurs by pairing them with elite Executive Assistants who take ownership of the work that isn't their highest and best use. A dynamic speaker and workshop facilitator, Gina spent 25 years leading transformational programs at Landmark before building Athena into the firm it is today. She now runs her business in just 10 to 15 hours a week, spending the rest of her time on tournament pickleball, golf, and life at the California coast.
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