Brandon explains the real psychology of closing and why people buy. The answer is not pressure or clever lines. Buyers move when pain feels expensive, risk feels low, the future identity feels desirable, momentum stays alive, and the rep leads with calm conviction.
Sep 2025
Secrets of Closing The Sale With Tom Ziglar
When it comes to the Ziglars, passion for sales, motivating individuals and improving lives runs in the family. Continuing Zig Ziglar's legacy as master sales trainer, motivational speaker and influential speaker and author, Tom Ziglar says the family business IS the life-changin ... Show More
42m 48s
<p dir="ltr">Lightning Round: Top 10 Ways You Should Be Doing Marketing </p> <p dir="ltr"> </p> <p dir="ltr"><span style= "text-decoration: underline;">Question</span>: April from Milwaukee asks, "I am a veteran sales professional – I have been selling in manufacturing for more t ... Show More