Send us Fan Mail Trust is the missing ingredient in most failed deals — and the old methods of building it (the hearty handshake, the enthusiastic follow-up email) no longer cut it. In part four of the Sales Identity Crisis series, Bill breaks down why modern buyers are slow to trust and offers a counterintuitive fix: create content. Bill shares how consiste ... Show More
Apr 2
The Identity Shift: From Labor to Leverage
Send us Fan MailIn this solo episode, Bill Caskey continues his series on the Sales Identity Crisis — specifically, the shift from being a laborer to becoming a leverager.If your sales approach is built on effort alone — more calls, more hours, more hustle — you're operating on a ... Show More
4m 28s
Mar 30
Stop Hiding. Create Space to Be Excellent.
Send us Fan MailMost salespeople wait for opportunity to come to them. Bill and Bryan flip that script.In this episode, they explore what it means to create a "space for excellence" — the rooms, events, and moments where you show up, lean in, and let people see what you're made o ... Show More
13m 41s
Sep 2025
Assumptions Kill Sales // The New ABCs of Selling: Curiosity, Communication & Consensus | Wes Schaeffer | The BJJ and Biz Podcast
#BJJ #TheBJJandBIZPodcast #Business #SalesTrainingSummaryIn this monologue, I get into the importance of avoiding assumptions in both martial arts and sales. (My new ABCs of Selling includes, "Always Be Curious.")I share personal experiences from a recent training session and dra ... Show More
12m 5s
Feb 2025
Episode 730: 7 Traits of Highly Successful Online Entrepreneurs: Insights from Our Next Level Coaches
<p dir="ltr">Ever wonder what separates those online entrepreneurs who just seem to skyrocket to success from those who struggle to get off the ground? What hidden traits, habits, or ways of being do they possess? In today's episode, you'll meet some of our amazing Business By De ... Show More
55m 58s