In this episode of the Niche Pursuits podcast, Jared sits down with Jamie I.F. for a brutally honest look at the Helpful Content Update and how a ~40% traffic and revenue drop torpedoed a $1.55M site deal mid-sale. He shares what it felt like watching peak months near $100K turn into a much smaller baseline, and why he stopped chasing an SEO recovery and chose focus instead.
Jamie explains how a single customer saying they'd pay $2,500/month for an "affiliate finder" feature led him to spin it into affiliatefinder.ai, then grow with cold outreach (including ~1,000 emails) and paid ads. They cover metrics, pricing, 150 signups/week goals, and affiliate revenue.
Sponsor: Quiet Light
Get a free, confidential valuation at https://quietlight.com/!
Links & Resources
Check how AffiliateFinder works: https://affiliatefinder.ai/
Discover Answer Socrate and how it can help you: https://answersocrates.com/
Launch your SaaS affiliate program using Endorsely: https://www.endorsely.com/
Learn more about GainsApp: https://gainsapp.com/
Visit Jamie's free affiliate tracker for SaaS startups: https://increasing.com/
Watch Jamie's first interview: https://www.youtube.com/watch?v=7umFJyotZrY
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Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative