Welcome to episode 217 of Sports Management Podcast.

Today's guest is Joe Michaels – the former Director of NBC's Today Show and a veteran television production leader.

In this episode we get to look behind the scenes of sports media productions together with an 8x Emmy winner. We spoke about:

Why sports media is a young man's business
Giving back through teaching and mentorship
The future of the media industry
If AI will take jobs from the media industry
But also how it was like broadcasting the 9/11 tragedy in New York

This and much more, in this episode with Joe Michaels.

Time stamps:

00:01 Intro
00:44 How Joe started at NBC
03:38 What a sports director actually does behind the scenes
05:16 Turning nerves into energy during live broadcasts
08:23 Inside a live sports truck
11:07 Lessons from the man who invented baseball on TV
16:10 From gaff-taped cameras to 200-camera Super Bowls
20:22 Directing "Brain Surgery Live" for National Geographic
26:34 Why sports broadcasters must understand history
38:46 The future of sports media and technology
41:29 Can AI replace directors?
46:30 What Emmy Awards really mean
52:30 Career advice
53:00 Outro

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#217 50 Years of Sports Broadcasting: Fr...