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Text: Cognitive Biases
"You might not realize it, but your brain is constantly taking shortcuts. These shortcuts help you make quick decisions, but sometimes… they lead you in the wrong direction. That’s what we call cognitive biases—systematic errors in the way we think.
So, let’s break down some of the most common ones.
Anchoring Bias Imagine you’re shopping for a winter coat. The first one you see is 12 000Da. The next coat you find is 8000Da. Suddenly, that second one feels like a bargain—even if it’s still overpriced. That’s the anchoring bias: the tendency to rely too heavily on the first piece of information we get.
Confirmation Bias Now, think about scrolling through social media. You click on articles that agree with what you already believe, and ignore the ones that challenge you. That’s confirmation bias: we search for, interpret, and remember information that supports our existing views. It’s comfortable… but it can also keep us trapped in our own bubbles.
Availability Heuristic Here’s another one: the availability heuristic. If you’ve just seen a news story about a plane crash, you might feel flying is dangerous—even though statistically, it’s one of the safest ways to travel. Why? Because dramatic events stick in our memory and feel more common than they really are.
The Halo Effect This one’s sneaky. The halo effect makes us assume that if someone is good at one thing, they must be good at everything. For example, if an actor is attractive and charming, we might think they’re also smart, kind, and trustworthy—even if we don’t actually know them at all.
The Dunning-Kruger Effect And of course, the famous Dunning-Kruger Effect. This is when people with low ability in a subject overestimate their competence, while true experts often underestimate themselves. Basically—it’s the reason why the most confident person in the room isn’t always the most knowledgeable.
So, why does this matter? Because recognizing these biases can help us make better choices. Whether it’s in business, relationships, or everyday decisions, being aware of our mental shortcuts gives us a chance to slow down and think more critically.
Next time you catch yourself jumping to conclusions or making snap judgments—pause. Ask yourself: Am I falling into a bias trap?"
Thank you for listening.
And thank you for learning new things everyday :)