What happens when a teenager takes control of her own brand? For JoJo Siwa, it meant signing a deal that wasn’t perfect, betting on herself anyway, and later realizing the power of knowing her worth.
In this episode, JoJo shares how a simple bow became a global phenomenon, the challenges of rebranding from child star to seasoned entertainer, and the behind-the-scenes lessons of navigating major partnerships while staying true to herself.
It’s a candid look at choices, authenticity, and learning when to take risks, and when to renegotiate the terms of your own success.
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