Paul Zak can predict what customers buy without speaking to them.
He’s even able to boost charitable donations by spraying a donor with hormones.
Find out how in today’s episode of Nudge.
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Read Paul’s book Immersion: https://shorturl.at/YcYxu
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Oct 6
How HubSpot’s CMO Uses AI: 4 Important Tips
Kipp Bodnar is HubSpot’s CMO. He’s also an AI expert. Today, I interview him about how he uses AI, how he expects marketing teams to change, and his four tips to help you adopt AI in your business. --- The Loop Marketing Playbook: https://clickhubspot.com/45054c Kipp’s podcast: h ... Show More
26m 52s
Sep 29
How sights, smells and sounds alter what you buy
In 2011, Coca-Cola introduced a white version of their Coca-Cola can. The drink inside was identical to original Coca-Cola, but customers drinking from this white can hated the taste. The white can made buyers think the Cola tasted worse. To explain why, I need to delve into the ... Show More
23m 16s
Sep 22
Is this famous team-building model wrong?
Is the classic forming, storming, norming, performing model wrong? In this episode of Nudge, Professor Colin Fisher challenges one of the most famous team-building frameworks and reveals what really drives teams to succeed. --- Read Colin’s book: https://colinmfisher.com/ Reading ... Show More
37m 12s
Aug 15
5 Marketing Psychology Strategies You Can Use Today with Phill Agnew, Host of Nudge | Ep. 340
Behavioral science holds the keys to some of the most effective, yet overlooked, marketing strategies. And if you’re not thinking about it, you’re already behind. Daniel sits down with Phill Agnew, host of the UK's #1 marketing podcast Nudge, to explore psychological principles t ... Show More
44m 36s
Apr 2025
Nerd Alert: The Science Behind Emotional Advertising
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We’re breaking down highly involved, complex research into plain language and takeaways any marketer can use.
In this episode, Elena and Rob explore how emotions out ... Show More
12m 19s
Jan 2025
"MK Ultra Was REAL!" - Chase Hughes UNVEILS Disturbing Truth About CIA, PSYOPS, and Mind Control | PBD Podcast | Ep. 531
Patrick Bet-David sits down with Chase Hughes, a world-renowned expert in behavioral profiling and military intelligence, to uncover the chilling realities of CIA mind control experiments, psychological warfare, and covert government operations. From MK Ultra to SCOP tactics like ... Show More
2h 1m
Jul 2024
The Psychology of Selling: Neuroscientist Explains How To Sell Anything to Anyone - Rene Rodriguez
Rene Rodriguez is a best-selling author, keynote speaker, leadership advisor, and transformational speaker coach. For the last 27 years, René has been researching and applying behavioral neuroscience to solve some of the toughest challenges in leadership, sales, and change. Rene' ... Show More
45m 46s
Oct 5
Psychological Hacks To Get Honesty Out Of Anyone | Evy Poumpouras
Leave an Amazon Rating or Review for my New York Times Bestselling book, Make Money Easy!Check out the full episode: https://greatness.lnk.to/1270Evy Poumpouras provides practical techniques for decoding non-verbal cues, such as facial expressions, eye movements, and body languag ... Show More
9m 38s
Aug 30
#987 - Dr Lisa Feldman Barrett - The New Science Of Emotions, Anxiety & Brain Health
Lisa Feldman Barrett is a professor at Northeastern University, psychologist, and a neuroscientist. Why do we feel emotions? From happiness and joy to anger, anxiety, and sorrow, emotions shape how we experience life. But what purpose do they serve, and how can we learn to manage ... Show More
1h 29m