When our colleague Kevin Evers wrote There’s Nothing Like This: The Strategic Genius of Taylor Swift, we knew we had to talk about it. For so many women, she’s a role model—personally and professionally.
Four HBR Swifties who read the book highlight how her instincts and decisions offer lessons in leadership, strategy, and staying power.
Jun 2025
Let Go of the Beliefs That Limit How You Lead
Many of us have internal beliefs—I need it done now, I know I’m right, I need to be involved—that feel like truth but actually hold us back as leaders. Executive coach Muriel Wilkins calls these counterproductive beliefs “hidden blockers,” and she talks the Amys through the proce ... Show More
34m 30s
Apr 2025
What All Leaders Can Learn from Taylor Swift
Whether you're a fan of Taylor Swift or not, no one can deny her success as both a music star and businesswoman. Her career has been a masterclass in everything from customer connection to innovation, decision-making to digital adaption, offering lessons for people in any industr ... Show More
25m 13s
Jun 2025
739: What Leaders Should Learn from Taylor Swift, with Kevin Evers
Kevin Evers: There’s Nothing Like This Kevin Evers is a Senior Editor at Harvard Business Review. Passionate about shaping groundbreaking research and amplifying pioneering ideas, he has edited bestselling and award-winning books on high performance, creativity, innovation, digit ... Show More
38m 33s
Apr 2025
The strategic genius of Taylor Swift (w/ Master Fixer Kevin Evers)
We all know Taylor Swift as an international pop superstar—her albums shoot to the top of the Billboard charts, and her recent Eras Tour grossed over $2 billion. But what can we learn from Taylor the businesswoman? In this episode, Anne and Frances sit down with Kevin Evers, auth ... Show More
26m 24s
Jul 2025
Branding, Strategy and Taylor Swift
In this episode of The Digital Marketing Podcast, Daniel Rowles explores one of the most unexpected but powerful business case studies in modern branding: Taylor Swift! Joined by Kevin Evers, Senior Editor at Harvard Business Review and author of There's Nothing Like This. Kevin ... Show More
31m 10s
Aug 2024
Taylor Swift's Marketing Strategy: Public Relations, Partnerships, & Social Media
<p>E423: Taylor Swift in 2024 had her biggest year by far. According to Google Trends, her interest doubled from its previous peak, and that same previous peak is now her new normal.</p> <p>But what caused this?</p> <p>Turns out it was a combination of preparation, partnerships, ... Show More
14m 7s
Mar 2023
Julia Boorstin: When Women Lead
<p>Episode 252 | Join CNBC’s Senior Media & Tech Correspondent Julia Boorstin as she breathes life into a couple of the stories of the more than 60 women she features in her new book, When Women Lead: What They Achieve, Why They Succeed, and How We Can Learn from Them. Julia ... Show More
38m 29s
Oct 2020
Brené with Abby Wambach on the New Rules of Leadership
Olympian, activist, and author Abby Wambach and I connect on the new rules of leadership. Her book, WOLFPACK, I kid you not, is on my top five must-read leadership books. I buy this book for everyone. It’s leadership gold. Learn more about your ad choices. Visit podcastchoices.co ... Show More
1h 7m