Whether you're a fan of Taylor Swift or not, no one can deny her success as both a music star and businesswoman. Her career has been a masterclass in everything from customer connection to innovation, decision-making to digital adaption, offering lessons for people in any industry. HBR senior editor Kevin Evers investigated Swift's rise and evolution for his ... Show More
Nov 20
Future of Business: Walmart’s CEO on AI, Jobs, and Managing Rapid Change
In uncertain times, leaders at all levels can learn from what the world's best CEOs are doing to protect themselves and forge a path ahead. In this Future of Business series, IdeaCast hosts Alison Beard and Adi Ignatius sat down with four leading CEOs who manage across different ... Show More
31m 12s
Jun 2025
739: What Leaders Should Learn from Taylor Swift, with Kevin Evers
Kevin Evers: There’s Nothing Like This
Kevin Evers is a Senior Editor at Harvard Business Review. Passionate about shaping groundbreaking research and amplifying pioneering ideas, he has edited bestselling and award-winning books on high performance, creativity, innovation, digi ... Show More
38m 33s
Apr 2025
The strategic genius of Taylor Swift (w/ Master Fixer Kevin Evers)
<p>We all know Taylor Swift as an international pop superstar—her albums shoot to the top of the Billboard charts, and her recent Eras Tour grossed over $2 billion. But what can we learn from Taylor the businesswoman? In this episode, Anne and Frances sit down with Kevin Evers, a ... Show More
26m 24s
Jul 2025
Branding, Strategy and Taylor Swift
In this episode of The Digital Marketing Podcast, Daniel Rowles explores one of the most unexpected but powerful business case studies in modern branding: Taylor Swift! Joined by Kevin Evers, Senior Editor at Harvard Business Review and author of There's Nothing Like This. Kevin ... Show More
31m 10s
Jan 2025
549: How Popflex Became Taylor Swift's Favourite Clothing Brand | Cassey Ho [VIDEO]
In this episode, Cassey Ho, founder of POPFLEX and Blogilates, shares her journey from rock bottom to building two eight-figure brands. Discover how Cassey combined her passion for fitness and design to create unique products that solve real problems.
She opens up about overcom ... Show More
57m 24s
Jun 2024
Tracing the origin story of Taylor Swift
From Pennsylvania to New Jersey to Tennessee, The Times’ Megan Agnew spent three weeks on the Taylor Swift trail, discovering the origins of the supersonic star. How does someone go from teenage guitarist to pop phenomenon? Was her fame just luck and talent, or was there a master ... Show More
29m 21s
May 2025
Ellen DeTraumatizing Taylor Swift 💃🏻 TayRewind
GET TICKETS TO THE SNERAS TOUR / SHOP SNERAS MERCH: https://www.evolutionofasnake.com Before she was known as the host who got canceled, Ellen DeGeneres was the queen of daytime, and Taylor Swift was a frequent guest. This week on TayRewind, we're unpacking the cultural power of ... Show More
1h 43m