Whether you're a fan of Taylor Swift or not, no one can deny her success as both a music star and businesswoman. Her career has been a masterclass in everything from customer connection to innovation, decision-making to digital adaption, offering lessons for people in any industry. HBR senior editor Kevin Evers investigated Swift's rise and evolution for his ... Show More
Aug 19
How to Bring More Rigor to Your Long-Term Thinking
Amid great economic, political, and technological change, it can feel impossible to predict what might happen next. Nick Foster, a futurist and designer who has worked at Google X, Sony, and elsewhere, says that most of us struggle because we tend to fall into one pattern of thin ... Show More
32m 1s
Jun 23
739: What Leaders Should Learn from Taylor Swift, with Kevin Evers
Kevin Evers: There’s Nothing Like This Kevin Evers is a Senior Editor at Harvard Business Review. Passionate about shaping groundbreaking research and amplifying pioneering ideas, he has edited bestselling and award-winning books on high performance, creativity, innovation, digit ... Show More
38m 33s
Apr 2025
The strategic genius of Taylor Swift (w/ Master Fixer Kevin Evers)
We all know Taylor Swift as an international pop superstar—her albums shoot to the top of the Billboard charts, and her recent Eras Tour grossed over $2 billion. But what can we learn from Taylor the businesswoman? In this episode, Anne and Frances sit down with Kevin Evers, auth ... Show More
26m 24s
Jan 2025
549: How Popflex Became Taylor Swift's Favourite Clothing Brand | Cassey Ho [VIDEO]
In this episode, Cassey Ho, founder of POPFLEX and Blogilates, shares her journey from rock bottom to building two eight-figure brands. Discover how Cassey combined her passion for fitness and design to create unique products that solve real problems. She opens up about overcomin ... Show More
55m 24s
Jun 2024
Tracing the origin story of Taylor Swift
From Pennsylvania to New Jersey to Tennessee, The Times’ Megan Agnew spent three weeks on the Taylor Swift trail, discovering the origins of the supersonic star. How does someone go from teenage guitarist to pop phenomenon? Was her fame just luck and talent, or was there a master ... Show More
29m 21s
May 1
Ellen DeTraumatizing Taylor Swift 💃🏻 TayRewind
GET TICKETS TO THE SNERAS TOUR / SHOP SNERAS MERCH: https://www.evolutionofasnake.com Before she was known as the host who got canceled, Ellen DeGeneres was the queen of daytime, and Taylor Swift was a frequent guest. This week on TayRewind, we're unpacking the cultural power of ... Show More
1h 45m