Bridget Read (Little Bosses Everywhere: How the Pyramid Scheme Shaped America) is a features writer, journalist, and author. Bridget joins the Armchair Expert to discuss working as a young writer at Vogue during the blog boom, how door-to-door salesmen evolved into multi-level marketing, and the winners, losers, and buy-in rules that designate a Ponzi scheme ... Show More
Nov 19
Andrew Ross Sorkin (on stock market crashes)
<p>Andrew Ross Sorkin (1929: The Inside Story of the Greatest Crash in Wall Street History) is a financial columnist, TV anchor, and author. Andrew joins the Armchair Expert to discuss a kid telling him when he was young that god drew him wrong, actually working with Aaron Sorkin ... Show More
1h 47m
Jun 2025
Multi-Level Marketing: Your Product is You | 162
<p>Multi-level marketing businesses like Mary Kay, HerbaLife, and Amway are so ubiquitous, it's almost hard to imagine where they started or how deep their influence goes. In this special episode of Scamfluencers, Sarah Hagi talks with Bridget Read about her new book, Little Boss ... Show More
50m 3s
Feb 2025
Why Digital Advertising Is Failing Marketers with Bob Hoffman
According to the World Federation of Advertisers, digital ad fraud may become the second largest source of criminal income in the world after drug trafficking. For marketers spending billions on digital ads, this isn't just concerning—it's a crisis.<br /><br />This week, Elena an ... Show More
36m 49s
May 2025
Nerd Alert: How Marketing Varies by Digital Platform
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We’re breaking down highly involved, complex research into plain language and takeaways any marketer can use.In this episode, Elena and Rob explore how platform desi ... Show More
13m 45s
Jun 2025
The Psychology of “Propaganda” Influence That Every Marketer Needs to Know | #Marketing - Ep. 46
Most entrepreneurs try to sell products. Edward Bernays taught us to sell identity.
In this episode of The Russell Brunson Show, I break down the hidden playbook behind influence, persuasion, and mass movement creation. After reading Bernays’ book Propaganda, the first of its ki ... Show More
14m 30s
May 2025
Launching ClickFunnels Connect and The Truth About Influence with McCall Jones | #Marketing - Ep. 39
This episode of The Russell Brunson Show takes you inside the ClickFunnels Connect event we just hosted in Salt Lake City.
In the first part of the episode, I share what ClickFunnels Connect actually is, who it’s for, and why we believe it’s the next big chapter for funnel build ... Show More
52m 31s