Jun 2025
29m 51s
"You have to work hard for money" or "Money doesn't grow on trees" are just a few of the money beliefs that many of us grew up with. These childhood beliefs may be quietly hindering your design business.
In this episode, I chat with expert CFO and money mindset coach Audrey Faust who explains how your early experiences with money shape your current success, often without you even realizing it.
As a creative professional, you’re trained in design, not finance. But to grow a profitable business, you need both. Audrey shares how to shift your thinking and set up smart financial systems that support your success. She explains how your subconscious mind—where 95% of your thoughts live—might be running the business, and how to retrain it to support growth, confidence, and profit.
If you're ready to stop undercharging, feel more confident with your money, and start building a design business that thrives, this episode is a must-listen. Tune in now and grab Audrey’s free Profit Accelerator Workbook to take the first step toward mastering your money and your mindset!
And if you need a step-by-step guidance to feel empowered in your business finances, check out Profitable Business Academy and use code DESIGN35 for 35% off.
Featured Guest:
Audrey Faust is an expert CFO and money mindset authority who helps entrepreneurs create the financial strategies they need to scale their businesses for increased profit and growth.
Through her unique blend of financial expertise and mindset coaching, Audrey empowers her clients to master their financial data with clarity and confidence. Her signature approach goes beyond numbers, instilling a strategic money mindset that fuels growth, boosts profitability and enables entrepreneurs to make empowered, forward, focused decisions.
Audrey's best selling book, She Grows Rich, further explores these transformative principles, offering women actionable steps to become financial powerhouses.
Why you’ve got to check out today’s episode:
📌Learn how to overcome limiting money beliefs and start believing in your value as a designer
📌Get simple, clear steps to separate business and personal finances and avoid common financial mistakes designers make
📌Stop stressing over money (aka pricing) and start making empowered, confident decisions
Check out the show notes >>> How to Rewire Your Money Beliefs to Increase Profits in Your Design Business
Links Mentioned:
💡 Need guidance in your business finances? Check out Profitable Business Academy and use code DESIGN35 for 35% off💡 12 Secrets from an Expert CFO: Free Profit Accelerator Workbook
💡 She Grows Rich for personal financial inspiration and business insights
NEXT STEPS:
🎯Join the Launch Your Business Bootcamp and launch your design business this summer
Grab your freebies:
🔖Your Roadmap to a Career in Interior Design
🎨3 Things I Wish I had known when I Started my Career
Connect With Me:
📧 Email: podcast@rwarddesign.com
🔆 Instagram: @rwarddesign
🌎 Website at rwarddesign.com
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
Timestamps:
0:00 Introduction: Money Mindset and the Creative Professional
03:05 Audrey’s Background and Path to Coaching
04:51 The Role of Money Mindset in Sustainable Growth
08:20 How to Reprogram Limiting Beliefs
10:07 First Financial Steps for New Designers
12:39 Sweat Equity and the Timeline to Profitability
15:11 Pricing Strategies and Profitability
18:01 Overcoming Money Blocks When Pricing Projects
21:08 Handling Project Issues and Reserves
22:21 Final Takeaways for Financial Success