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Jun 19
46m 46s

5 Things People Get Wrong about Scale Ad...

JEFFREY TOWSON
About this episode

This week’s podcast is about scale advantages. Which are different than economies of scale.

You can listen to this podcast here, which has the slides and graphics mentioned. Also available at iTunes and Google Podcasts.

Here is the link to the TechMoat Consulting.

Here is the link to our Tech Tours.

5 Things People Get Wrong about Scale Advantages, Economies of Scale and Moats

  1. There are lots of absolute (not relative) scale advantage. Growth is the default business strategy.
  2. Scale advantages are bigger (and more vague) than economies of scale
  3. Scale advantages can cascade
  4. Scale disadvantages (diseconomies of scale, big company disease) are under-rated and under-measured
  5. You need to separate barriers from competitive advantages. And measure each specifically.

I want to know 3 things:

  1. Barriers to entry against new entrants.
    1. What specific CRAS to reproduce?
    2. What is the cost, difficulty and timing to enter?
  2. Competitive advantage against rivals
    1. Which CAs specifically? With measurements.
  3. The incumbent or rival response

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I write, speak and consult about how to win (and not lose) in digital strategy and transformation.

I am the founder of TechMoat Consulting, a boutique consulting firm that helps retailers, brands, and technology companies exploit digital change to grow faster, innovate better and build digital moats. Get in touch here.

My book series Moats and Marathons is one-of-a-kind framework for building and measuring competitive advantages in digital businesses.

This content (articles, podcasts, website info) is not investment, legal or tax advice. The information and opinions from me and any guests may be incorrect. The numbers and information may be wrong. The views expressed may no longer be relevant or accurate. This is not investment advice. Investing is risky. Do your own research.

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