What does it take to innovate in banking today? How do institutions balance cutting-edge technology with customer trust and regulatory responsibility?
In this episode of Consumer Lending Perspective, guest Marc Butterfield, SVP of Market Expansion and New Product Development at First National Bank of Omaha (FNBO), joins Jeff Bogan, host, to explore digital transformation, consumer lending, and the role of AI in reshaping operations and credit modeling.
“It comes back to understanding the what and the why. When you recognize it, if you're clear on the what and the why, as well as the outcomes you wish to achieve, the further you stray from that, and you realize, I'm just trying to get this done; that's not the reason we should be doing it. That's when it becomes crucial to be honest with yourself and your team. The lies you can tell yourself are monumental.” - Marc Butterfield
Marc shares how becoming a “forcing agent” and listening to stakeholders, especially the qualitative component of feedback, drives innovation and more intelligent decisions.
From machine learning in credit modeling to piloting generative AI for employee support, his conversation with Jeff touches on real-world technology use in a regulated space.
Together, they also cover trends such as, tokenized payments and digital wallets, with insights on data infrastructure, partner data, data engineering, and venn diagrams. Listen to learn more! Follow the podcast for episode notifications.
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ABOUT THE GUEST:
As the SVP of Market Expansion and New Product Development at FNBO, Marc Butterfield leads innovation, oversees the Market Expansion Team, and spearheads new product initiatives within FNBO’s Partnership division. Marc holds a bachelor’s degree in business administration, specializing in marketing, from the...