I’m super pumped to welcome Lissette Calveiro onto the podcast today!

Lissette Calveiro is a Latina entrepreneur, social media content creator, and business coach for influencers & personal brands looking to master social media from a more human lens.

She is the founder of Influence With Impact®, a creator-forward consultancy offering services across business coaching, talent management, creator education, influencer marketing campaign strategy, and more.

I personally signed with Lissette’s agency in August 2024, and it’s been an amazing experience so far. I’ve seen a LOT of growth with my brand partnerships over the last few years.

From making $385 in 2021, to already securing $140k under contract for 2025 is WILD to me!!

If getting brand deals on Instagram is a goal of yours, you do NOT want to miss this episode!!

In this episode, we cover:

Lissette’s unique experience with working on both sides of influencer marketing
How Lissette’s niche has changed + evolved over the years
How Influence with Impact came about
Advice for therapists who eventually want to pursue brand deals on Instagram
Finding brands to pitch for potential partnerships
Figuring out what to charge when approaching brands + negotiations & rate sheets
How brands evaluate the ‘success’ of a campaign after completion
Rapid fire Q&A (questions submitted by Instagram community)

Connect with Lissette:

Follow on Instagram @lissettecalv and @influencewithimpact
Check out her website

Connect with Kelly:

Follow on Instagram @businessoftherapy and @sitwithkelly
Check out the Business of Therapy website

Make sure to hit follow/subscribe so you never miss an episode!

Resources & Links:

This episode is sponsored by Alma, the financially rewarding way to go in-network
I recommend setting up an intro call scheduler within Jane - use code: KELLY2MONTH for a 2-month grace period
Private Practice Academy Bundle (PPA)
Reels Membership
Business Coaching Waitlist

Getting Brand Deals on Instagram with Li...