Apr 2025
1h 12m
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What's up Rock Nation, today we have on Chrystopher Rhodes - better known as YCImaging. In this episode we sit down and talk to Chrys about what he sees working on social media right now, and how to turn your creative passion into a full-time living with YouTube.
Check out Chrys here:
https://www.youtube.com/ @YCImaging
https://www.instagram.com/ycimaging/
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Timestamps:
0:00 - Trailer
0:25 - Intro
0:52 - One Handed Crack
1:30 - Become a full time creator in 12 months
2:23 - What’s working right now on Long Form and Short Form
3:21 - What Chrys is most focused on right now content wise
3:51 - Why Chrys doesn’t like short form content
5:19 - Why YouTube is the best platform
6:27 - Longer videos are working on YouTube
7:59 - The state of Filmmaking YouTube
8:55 - Chrys’ gear setup
10:58 - Chrys’ YouTube process
12:09 - How much consistency is necessary for success
14:25 - Going all in on YouTube
17:28 - Having a support system
18:52 - Chrys hates business
21:55 - Brand Deal Nightmares
22:51 - How to start doing brand deals
24:21 - Negotiating brand deals
25:29 - Chrys’ biggest brand deal pay day
26:25 - Multi-deal partnerships
30:14 - Learning from other creators
31:50 - Diversifying income
33:36 - Favorite brand partnership
35:25 - Making your first $1,000 as a creator
36:43 - Building trust with your audience
41:18 - Creative Freedom
43:40 - Chrys is leaning more into storytelling
45:45 - Trying new formats and styles
47:08 - How to attract return viewers
50:00 - Will Chrys be making videos at 70
52:16 - How Chrys structures his week around content
54:51 - Dealing with Burnout
56:23 - Dialing in storytelling
58:28 - Do creators need an exit plan?
1:01:32 - Why you don’t want to go viral
1:03:34 - Mistakes young creators are making
1:07:04 - The hamster wheel of content creation
1:10:25 - Advice to your 18 year old self
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