How to Create a Sales Page That Converts: Must-Have Elements for More Sales

If you’re a teacher or a mom looking to create and sell a low-ticket offer, course, or membership, then you need to know how to create a sales page that actually converts. Your sales page is one of the most important tools in your business, and if it's missing key elements, you could be losing potential customers. In this episode, I’m breaking down how to create a sales page that turns visitors into buyers—based on my own experience with five and six-figure sales pages!

In this episode, we’ll discuss:

1. The Must-Have Elements of a High-Converting Sales Page

Learn the essential sections every sales page needs, from the headline to the FAQs.

2. Agitating Pain Points & Presenting the Solution

How to connect with your audience’s struggles and position your offer as the solution.

3. The Power of Call-to-Action (CTA) Buttons

Where to place them and why they are crucial for conversions.

4. Checkout Page Optimization

Tips to make your checkout process seamless and increase order value with strategic add-ons.

5. Real-Life Examples of My Sales Pages

Get an inside look at my $97 low-ticket playbook sales page and my $397 full-course sales page.

Resources Mentioned:

• ThriveCart – My go-to tool for checkout pages with higher conversions 

• Kajabi – The platform I use for my sales pages 

Connect with Lindsay:

• On Instagram: @lindsaybowden 

• On YouTube: @Lindsay.Bowden 

Be sure to tune in next week as we talk about how to run a flash sale on a low-ticket offer!