logo
episode-header-image
Mar 2025
42m 14s

The Power of Branding: How to Attract Cl...

Terra Harvell
About this episode

In this episode of The Terra Harvell Show, Terra sits down with Emily Ford, founder of Fortify My Brand, to uncover the secrets of building a standout personal brand that attracts high-paying clients and skyrockets your influence.


Emily shares her journey from humble beginnings to branding powerhouse, breaking down how to show up confidently online, build trust, and turn followers into loyal customers—without feeling salesy.


Key Takeaways: 

• The biggest mistakes entrepreneurs make on social media
 • Why personal branding is the key to long-term success
 • How to create content that connects, builds trust, and converts


Follow & Connect:
@theterraharvellshow | @theterraharvell | @harperellishairco | @theterraharvell (TikTok) | @harperellishairco (TikTok)
Guest: Emily Ford | IG: @itsemily | @fortifymybrand

Up next
Jun 27
Booth Rent vs Commission? Both Are Failing You with Dawson Floyd Part2
In this episode of The Terra Harvell Show, Terra is back with Harper Ellis’ in-house attorney, Dawson Floyd, to blow the lid off why so many salon owners are struggling to grow—and losing their best people in the process.They dive deep into the real reasons salon models are broke ... Show More
57m 46s
Jun 13
Booth Rent vs. Commission? Both Are Failing You with Dawson Floyd
In this episode of The Terra Harvell Show, Terra is joined by Harper Ellis' in-house attorney (aka our legal beagle) Dawson Floyd, for a no-BS breakdown of what’s actually holding salon owners and stylists back from building real wealth.Together, they dive deep into the toxic boo ... Show More
39m 53s
Apr 30
From Assistant to Six Figures: The Process That Changes Everything with Kyrsten and Lani
In this episode of The Terra Harvell Show, Terra pulls back the curtain on what it takes to build high-performing stylists from the ground up—and why most salon owners are doing it all wrong.She’s joined by two incredible Harper Ellis stylists who’ve gone through the assistant pr ... Show More
35m 54s
Recommended Episodes
Mar 2024
Episode 668: How a new mom replaced a full-time salary with 1 membership in 7 months with Kelly Lyons: A Digital CEO Success Story #WednesdayWeeklyWins
Today we’re bringing back a segment we haven’t done in awhile on the podcast, and sharing a Wednesday Weekly Win case study with a Business By Design student who is seeing mind blowing results! In this episode, you’ll meet Kelly Lyons, who has created an incredibly successful bus ... Show More
1h 11m
Aug 2024
Artist Kelly Corbett
In this podcast interview, Patrick speaks with Kelly Corbett, a talented landscape painter based on Vancouver Island, Canada. They discuss Kelly's journey from being a professional photographer to becoming a full-time artist with a successful online presence and substantial local ... Show More
40m 30s
Jan 2025
“BIGGEST MISTAKE Of My Career” - Tony Robbins $125 Million Loss, Trump Relationship & NLP Secrets
Dive into an unforgettable conversation with Tony Robbins as he reveals the mindset, strategies, and jaw-dropping stories that shaped his legendary career. From losing $125 million in a shocking deal to training CIA agents in psychological tactics, Tony shares groundbreaking insi ... Show More
2h 12m
Feb 2025
The Stories of Smell — Sissel Tolaas
Sissel Tolaas is an expert on the art and science of smell. Her endeavor to help people rediscover this essential sense and understand its importance has led her to collaborate with some of the world’s top research institutions, cultural organizations, and brands. Today on the Fo ... Show More
28m 3s
Nov 2024
Artist Bob Gherardi
Join us for an inspiring episode of the Art Marketing Podcast as we sit down with artist Bob Girardi, who shares his incredible journey from struggling illustrator to successful fine artist. Discover how Bob transformed his approach to marketing, embraced local art fairs, and fou ... Show More
43m 57s
Feb 2025
Episode 328: BTS of Building A Multi-Million Dollar Brand, Leaders Who Do The Work... WIN!!!
On this episode of the Women Inspiring Women podcast, Melanie Mitro shares her personal journey of entrepreneurship, diving into the mindset shifts required to start over, the challenges of scaling a business, and the strategies that truly make a difference. She discusses the oft ... Show More
33m 27s
Aug 2024
American Badass: Natasha Henstridge
Join Natasha Henstridge and Michael Madsen in this episode where they delve into their personal lives, careers, and experiences. From discussing their early days in the industry to sharing intimate stories about family dynamics and personal struggles, this episode offers a candid ... Show More
50m 18s
Oct 2024
The Role of Storytelling in Brand Building: Insights from Stephanie McCarty, CMO of Taylor Morrison
Welcome to another episode of the Marketing Vanguard podcast. Today, Jenny speaks with Stephanie McCarty, CMO at Taylor Morrison, America’s most trusted homebuilder. This special episode comes to you from the sidelines of Brandweek 2024 in Phoenix, Arizona. Discover Stephanie's i ... Show More
28m 33s
Aug 2024
Building a Personal Brand Using Words with Delia Monk
Delia Monk is a sales copywriter and positioning expert for coaches, creatives and consultants. In this episode, Chris and Delia discuss how Delia’s previous travel business was impacted by the pandemic, and how she decided to use her writing skills and develop a career as a prof ... Show More
29m 20s
Nov 2024
ADHD, Adversity, and Ambition: How Tracy Holland Built a $450M Beauty Empire | S2 Ep. 154
In this episode, we revisit an inspiring throwback conversation with Tracy Holland, a trailblazing entrepreneur and beauty industry authority. Tracy, the co-founder of Hatch Beauty, shares her journey of creating and scaling some of the most successful beauty brands, including Or ... Show More
59m 20s