Are you considering working with influencers but unsure how to get started? Wondering how to maximize your return on investment when collaborating with creators? To discover proven strategies for influencer partnerships that deliver measurable results for your business, I interview Justin Moore.
Aug 6
The New LinkedIn Content Playbook: AI, Collaboration, Creator Marketplace, and Out-of-Network Reach
Curious which new LinkedIn features can help your brand reach entirely new audiences? I interview AJ Wilcox to learn how collaborative posts and the creator marketplace work, how a new analytics metric reveals whether your content is breaking beyond your existing network, and how ... Show More
41m 22s
Apr 2024
SPI 779: Building a Brand that Other Brands Want to Work With — with Justin Moore
<p>#779 Many creators struggle with finding and negotiating sponsorships. One of the problems is that they're often not aiming for win-win-win deals. For an effective partnership, the value proposition should be obvious to you, the brand you're promoting, <em>and your audience</e ... Show More
49m 8s
Jan 2024
Influencers in B2B? Too little too late, or a risk worth taking?
On this episode, Alli and Brent discuss taking calculated risks in marketing, such as zero click content and influencer marketing. Is 2024 the year of the B2B influencer? Or will “influencer fatigue” from the B2C world carry over and render influencer marketing in B2B a bust?
Dis ... Show More
22m 22s
Oct 2019
How Do I Build My Dream Business While Working Another Job?
In today’s Influencer Insights I lay out exactly how to build your online business while working, in a few easy steps. In this episode, you’ll learn exactly what my foul-proof time tracking plan entails, why it’s super powerful to reframe the way you’re thinking about your time a ... Show More
10m 46s
Oct 2023
Content Strategy Q&A: All Your Brand Strategy Questions Answered
Welcome back to the Influencer Podcast! This episode is going to be a fun one because I’m going to answer some of your most burning questions on brand growth, strategy, and content creation. From identifying your brand pillars to achieving consistent paid collaborations, I’m goin ... Show More
33m 19s