Running a business during political and economic uncertainty requires strategic focus, not panic. In this episode, I share practical strategies to stay grounded when consumer spending tightens and decision fatigue creeps in. Learn how to audit expenses, build a cash cushion, optimize your marketing systems, and implement the "less but better" approach that preserves your capacity. Discover why adjusting tasks based on your energy levels helps maintain productivity without burnout. Rather than waiting to see what happens, these actionable frameworks will help you navigate challenging times while continuing to build your business as an act of resistance.

Connect with Me:

Instagram: @racheal.cook
TikTok: @rachealcookmba
LinkedIn: @rachealcook
YouTube: @the_ceo_collective
Website: The CEO Collective

Subscribe & Review:

If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts!

🎤 Thanks for listening! I'll see you next week!

How to Stay Focused During Unprecedented...