logo
episode-header-image
Mar 2025
55m 54s

To Lead Well, Master Influence: John Mar...

Wes Schaeffer
About this episode

Today, I sat down with John D. Marvin, the president and CEO of Texas State Optical.

We discuss the optometry business, the unique business model of Texas State Optical, and the importance of brand management and marketing strategies.

John shares insights on the optometry industry, the challenges faced by new practitioners, and the strategic focus on Texas for growth.

We touch on personal experiences and reflections on entrepreneurship, and the evolving landscape of corporate employment, particularly in the context of healthcare and optometry.

John and I explore the balance between growth and value in business, the challenges posed by healthcare consolidation, and the importance of leadership as influence.

John emphasizes the need for personal growth and a positive mindset, encouraging listeners to start their journey toward improvement and success.


00:00 Introduction and Personal Background
02:07 Overview of Texas State Optical
05:01 Understanding the Optometry Business Model
11:11 Marketing Strategies and Brand Management
18:53 Strategic Focus on Texas
25:02 Reflections on Industry Dynamics and Personal Insights
26:32 The Shift in Corporate Employment and Loyalty
30:15 Balancing Growth and Value in Business
34:44 Navigating Healthcare Consolidation Challenges
39:10 Leadership as Influence and Personal Growth
45:51 The Importance of Starting and Continuous Learning

Guest LinkedIn: https://www.linkedin.com/in/jdmarvin/

#12WeeksToPeak #PersonalDevelopment #SelfImprovement #GrowthMindset #LifeLessons

Not for the mediocre majority: Learn how I get more done in a quarter than most achieve in a decade in 12 Weeks To Peak™ https://wesschaeffer.com/12w

Connect with me:

X -- https://X.com/saleswhisperer

Instagram -- https://instagram.com/saleswhisperer

LinkedIn -- http://www.linkedin.com/in/thesaleswhisperer/

#12WeeksToPeak #SalesTraining #GoalSetting #PersonalDevelopment #LifeAdvice #GrowthMindset

Up next
Jul 5
Entrepreneurship // Donny Hackett Shares How To Launch Your SaaS Side Hustle...and Keep Salespeople Honest on The Sales Podcast with Wes Schaeffer, The Sales Whisperer®
Donny Hackett is the founder of VeriDeal.He is launching this with a friend/partner because when he got laid off from AWS, he found his job efforts thwarted by other sales reps who had no problem lying about their accomplishments.So he created a new SaaS platform for sales reps t ... Show More
46m 59s
Jun 17
Persuasion Training // The 10 Commandments of Sales With Dr. Persuasion on The Sales Podcast with Wes Schaeffer, The Sales Whisperer®
Dr Persuasion, Yaniv Zaid, joins me on episode 720 of The Sales Podcast to discuss his book, "The 21st Century Sales Bible: Mastering The 10 Commandments of Marketing, Negotiation, & Persuasion."00:00 Introduction to Dr. Yanniv Zaid02:59 The Journey from Air Force to Sales Traini ... Show More
1h 7m
Jun 12
Entrepreneurial Advice // Walked away from the 150-person company he founded to be an entrepreneur // Mike Pritchett shares how to win on The Sales Podcast with Wes Schaeffer, The Sales Whisperer®
#12WeeksToPeak #PersonalDevelopment #SelfImprovement #GrowthMindset #LifeLessons Show notes:https://wesschaeffer.com/blog/mike-pritchettGuest Site: https://www.buzztrail.ai/Guest LinkedIn: https://www.linkedin.com/in/mike-pritchett/Company LinkedIn: https://www.linkedin.com/compa ... Show More
58m 13s
Recommended Episodes
Jul 2024
276 Human-Centered Industry and Leadership Evolution | Brent A. Kedzierski
In this episode of the Strategy and Leadership podcast, host Anthony Taylor converses with Brent Kedzierski, Shell's former Head of Learning Strategy and Innovation and current Chief Industrial Advocate at Human Works. Brent shares his extensive insights on human-centered industr ... Show More
28m 1s
Sep 2024
Mastering Brand Strategy in the CPG Industry w/Kathy Guzmán Galloway
In this episode of the Strategy and Leadership podcast, host Anthony Taylor sits down with Kathy Guzmán Galloway, an expert with two decades of experience in the consumer packaged goods (CPG) industry. They delve into the intricacies of building and maintaining successful brands, ... Show More
23m 12s
Jul 2024
Executive Leadership Insights: Navigating Modern Challenges with Bob Carrothers
In this episode of the Expert Insight Interview, John Goldin from Sales Pop Online Sales Magazine and Pipeline CRM speaks with Bob Carrothers, a leadership development expert with over 28 years of experience. They discuss the challenges of executive leadership, including the lack ... Show More
20m 43s
Nov 2024
Achieve Business Goals
Welcome to another episode of Accelerate Your Business Growth! In today's insightful discussion, our host Diane Helbig sits down with leadership expert Ron Karr to explore how to turn your vision into reality through effective leadership and employee engagement. Ron emphasizes in ... Show More
38m 8s
Sep 2024
Driving Behaviors for Business Success
Susan Moore and, guest co-host, Fabricio Laguna (The Brazilian BA) introduce the concept of driving behaviors for business success, using the upcoming World Management Agility Forum conference as a backdrop. They are joined by Hugo Lourenco, founder of World Management Agility Fo ... Show More
1 h
Nov 2024
Transformational Leadership
Welcome to another insightful episode of "Accelerate Your Business Growth." Today, we're thrilled to have Brenda Neckvatal, a two-time best-selling author, award-winning HR professional, and serial entrepreneur featured in prominent publications like Forbes and Fast Company. Bren ... Show More
34m 54s
Nov 2024
The Secret to Success
Welcome to another compelling episode of "Accelerate Your Business Growth"! Today, we have the privilege of hosting Jim Huling, the global managing consultant for Franklin Covey's 4 Disciplines of Execution. Jim brings his wealth of expertise to discuss the critical elements that ... Show More
48m 22s
Dec 2024
Understanding Business Valuation
Welcome to another insightful episode of "Accelerate Your Business Growth." Today, we have the privilege of hosting Martha Sullivan, a former systems consultant turned CPA, CFO, COO, and profit and value growth strategist. As the head of Providence Hill Consulting, Martha aids bu ... Show More
42m 28s
Feb 2025
#215 David Heacock: Managing and Marketing a $250M Business
Imagine leaving a six‐figure Wall Street salary behind to chase a single, daring idea. In this episode, David Heacock shows you how he turned a basic product into a $250M empire. At 29, he left Wall Street to bet on air filters. That bet transformed into Filterbuy, now a $250 mil ... Show More
2h 4m
Nov 2024
Celebrating Strategic Brand Bravery
Head of Strategy at FutureBrand North America, Lynne Field, delves into the concept of strategic brand bravery and its impact on business transformation. By combining strategic rigor and design thinking, FutureBrand helps clients like Cigna, GM, and L’Oréal create and manage bran ... Show More
18m 15s