A Titanium Winner at Cannes, we're joined by Ricardo Perez of JCDecaux and Daniela Bombonato of David, Madrid to talk about their famous B2C2B Marina Prieto campaign. Thanks to LinkedIn for sponsoring our B2B series. Get a $100 LinkedIn Ads credit at linkedIn.com/onstrategy. Terms and conditions apply.
Aug 12
Live from BarkleyOKRP in Kansas City
We venture into the heartland to hear about the amazing work being done in Kansas City - Burger King, Frontier Airlines, Wendy's, Hills Pet Foods, Coco-Cola, and the Kanas City Chiefs. I'm joined by KC Chiefs CMO, Lara Krug, Jeremy Cline of Ryan Reynold's agency, Maximum Effort, ... Show More
48m 38s
Jul 2022
Cannes Lions 2022: Unlocking the Power of Commerce with Retail Media
On this very special bonus episode of CMO Moves, Adweek's Chief Content Officer Ann Marinovich sits down with Megan Clarken, CEO at Criteo and Keith Bryan, President of Best Buy Ads & SVP of Media Strategy & CRM at Best Buy for a conversation exploring the opportunities of growin ... Show More
29m 42s
Jul 2023
Are Our Marketing Metrics Broken? An Insider Perspective
<p>Dive into today's podcast where I, alongside Alvin Bowles, VP of Global Business Group - Americas at Meta, and Susan Jones, Chief Digital Officer at Diageo, dissect the current landscape of marketing at a candid fireside chat at Cannes. I share my thoughts on the power soc ... Show More
32m 18s
<p><span style="font-size:10pt;">AJ Wilcox, Founder of B2Linked, joins the Social Pros Podcast to share his secret recipe to creating a highly successful campaign that closes deals in record time using LinkedIn.</span></p> <p> </p> <p><span style="font-size:10pt;"><strong>Special ... Show More
