logo
episode-header-image
Feb 2025
30m 39s

Adobe CEO Shantanu Narayen on leveraging...

Waitwhat
About this episode

Shantanu Narayen has weathered plenty of storms for Adobe, the iconic software company that earned more than $21 billion in revenue last year. The veteran tech leader talks with host Reid Hoffman about transforming Adobe’s creative tools like Photoshop to a cloud-based subscription, how that unlocked ways to innovate faster, and why those lessons are serving the company well in the new age of AI.

Read a transcript of this episode: https://mastersofscale.com

Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Up next
Today
Replay: How Daymond John built FUBU
How do you create authentic partnerships to build scale? In this archival episode, Reid Hoffman talks with the iconic entrepreneur and Shark Tank star Daymond John about how he built FUBU from scratch. Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.co ... Show More
34m 57s
Oct 7
OLIPOP’s gutsy play to dethrone Coke and Pepsi, with Ben Goodwin
In this encore episode of Rapid Response, we chart OLIPOP’s surging popularity. As Gen Z and millennials ditch sugary sodas, OLIPOP is leading the prebiotic beverage trend, sparking the likes of Coca-Cola and PepsiCo to enter the fray. OLIPOP’s co-founder, CEO, and formulator, Be ... Show More
30m 27s
Oct 2
How to sell a billion dollars of snacks, with the founders of Chomps
Chomps co-founders Rashid Ali and Pete Maldonado had an unusual side hustle: selling meat sticks online. The co-founders join host Jeff Berman to reveal the phone call from Trader Joe’s that changed everything, how they used lessons from failed startups, and how they built Chomps ... Show More
32m 10s
Recommended Episodes
Sep 9
Adobe AI and Keeping Your Brand Safe
Hannah Elsakr, Vice President of New GenAI Business Ventures at Adobe, hears from enterprise marketing leaders every day about what they really need from their AI tools. She talks about why so many marketers are still hesitant to adopt AI into their workflows for true transformat ... Show More
37m 20s
Sep 10
Ariel Kelman (Salesforce) | Leading the Charge in AI Innovation
Fall is here, which means back to school, football season, crisp apples, and the world’s biggest blend of tech conference and music festival: Dreamforce. Now in its 22nd year, Dreamforce 2025 returns to San Francisco on October 14th to the 16th, featuring headline speakers like t ... Show More
51m 54s
Aug 25
(July 2021) Ben Chestnut: From Side Business to $12 Billion – The Accidental Triumph of Mailchimp
In 2001, three web designers built a quirky email tool called Mailchimp.It wasn’t their main business.It wasn’t even meant to make real money.For years, Ben Chestnut and his partners survived on web-design gigs, while Mailchimp earned just enough to cover lunch.Then…one surprisin ... Show More
1h 19m
Mar 2025
The Art of Selling Enterprise Software (with ServiceNow CEO Bill McDermott)
We sit down with ServiceNow CEO Bill McDermott for a masterclass in the art of enterprise sales — a topic where Bill ranks as one of the all-time greats by any measure. Bill started his career as a bag-carrying salesman at Xerox in New York City (alongside Howard Schultz!) back i ... Show More
57m 42s
Oct 2024
SPI 825: Behind the Scenes of a Major Rebrand & Lessons Learned After a Hard Fail
#825 Having a narrow focus is a fantastic way to run a business! But what happens when you set your sights on more ambitious goals? This is what I'm discussing with ConvertKit CEO Nathan Barry today. With a rebrand to Kit, they've built an incredible operating system for creators ... Show More
39m 43s
Jun 2025
The $750 billion AI advertising opportunity
AI is transforming the $750 billion advertising landscape. Kevan Yalowitz, Senior Managing Director at Accenture, explains how generative AI is revolutionizing creative production, audience targeting, and content relevance for advertisers. He reveals how AI-powered tools are enab ... Show More
21m 44s
Aug 18
Buying and Building a Xerox Dealer to $30m
Register for the webinar:Overcoming Common Deal Sticking Points - Thu Aug 21st - https://bit.ly/3UrzG3FJeff Horn left a lucrative path to buy a $5m copier sales and service firm. 5 years later he exited for a great return.Topics in Jeff’s interview:Feeling a calling to leadLeavin ... Show More
1h 21m
Oct 6
Acquisition Unlock: €210m in 5 Years
Nick Keegan owned a struggling software business doing just €1m/yr until an acquisition put it on the path to 9 figures.Register for the webinars: How PACT Simplifies Investor Deals Using SBA - TOMORROW! - https://bit.ly/42jGpB2Tactical EQ to Win Over Sellers and Brokers - Thu Oc ... Show More
1h 28m
May 2025
Corner Office Conversation with Shantanu Narayen Chairman & CEO at Adobe
From a modest Silicon Valley garage to a global creative powerhouse, Adobe's journey has been nothing short of transformative. In this episode of The Morning Brief, ET’s Surabhi Agarwal & Annapurna Roy engages with Adobe Chairman & CEO Shantanu Narayen to discuss how the company ... Show More
20m 49s
Mar 2025
SpotHero: Mark Lawrence
After racking up thousands of dollars in fines, Chicago roommates Mark Lawrence and Jeremy Smith figured there had to be an easier way to park. So in 2011, they launched SpotHero as a peer-to-peer service, where people who lived near Wrigley Field might rent out their driveway on ... Show More
1h 7m