Hannah Elsakr, Vice President of New GenAI Business Ventures at Adobe, hears from enterprise marketing leaders every day about what they really need from their AI tools. She talks about why so many marketers are still hesitant to adopt AI into their workflows for true transformation, and how Adobe Firefly is helping to create commercially safe and ethically ... Show More
May 19
Is Share of Prompt the New Share of Voice?
Justin Inman, founder and CEO of Emberos, is entrenched in the world of influencing what AI says about brands. He shares why responsible optimization — not gaming the system — may determine which brands thrive in the next era of AI-driven discovery. Plus, why marketers need to th ... Show More
36m 21s
May 5
AI is a Marketing Channel. Build Strategy Accordingly.
Alex Sherman, CEO of Bluefish, says brands need to start treating AI like a true marketing channel, not just another variation of SEO. As consumers shift from search engines to answer engines like ChatGPT, Google Gemini, and Microsoft Copilot, Sherman explains why it’s no longer ... Show More
34m 42s
Apr 21
AI is Rewriting Discovery. Are You Ready?
Brian Stempeck, CEO and cofounder at Evertune AI, says brands need to get smart about how they’re showing up across the major LLMs, from ChatGPT to Claude and Gemini and beyond - and a small sample isn’t enough to build a plan. He explains how Evertune samples AI platforms to hel ... Show More
47m 22s
Aug 2025
Confident, strategic AI leadership
Allegra Guinan of Lumiera helps leaders turn uncertainty about AI into confident, strategic leadership. In this conversation, she brings some actionable insights for navigating the hype and complexity of AI. The discussion covers challenges with implementing responsible AI practi ... Show More
47m 40s
Jul 2023
Designing Your AI Blueprint
<p>AI is evolving daily, challenging businesses to adjust and adapt. Vladimir Lukic, global leader of BCG’s Tech & Digital Advantage practice, demystifies what companies need to get right when implementing AI. A shift in mindset can go a long way toward unlocking AI’s potenti ... Show More
21m 55s
Oct 2025
Navigating AI Resistance: Overcoming Fears and Misconceptions
Liz Zaborowska, Founder & CEO of Bhava Communications and Spring Catalyst, explores the common fears and misconceptions that lead to resistance against AI adoption. She emphasizes the importance of proper training and support, ensuring that team members feel confident and secure ... Show More
31m 3s
Nov 2023
Leveraging AI in Communications
Welcome to "Accelerate Your Business Growth," where we explore innovative strategies and tools to propel your business forward. In this episode, we sit down with marketing strategist Kendra Corman, who delves into the world of AI and tech tools, sharing insights on their capabili ... Show More
33m 52s
Apr 2024
Navigating AI: Cultivate Healthy Human-Technology Partnerships
The potential of new AI tools is unarguable, but the fundamental question remains: How much do you trust AI? In this episode, which originally aired as part of our Top of Mind video series, Gartner Distinguished VP Analyst Mary Mesaglio explores both our trust and distrust of dig ... Show More
18m 48s
May 2024
Creating a New Brand with AI in 60 Minutes
How can businesses harness the power of AI to revolutionize product photography and brand assets? In this episode, I'm joined by Salma Aboukar, co-founder of Qreates.com, who shares insights into leveraging AI for creating stunning visual content efficiently. We explore the trans ... Show More
51m 4s