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Jan 2025
28m 2s

Ep 671: Balancing AI & The Human Touch

Matt Alder
About this episode

Frontline hiring is more competitive than ever, with speed and efficiency now critical for success. However, the challenge doesn't stop at making the hiring process faster; employers also need to stand out from their competition by offering a high-quality candidate experience and having a recruiting process that allows them to showcase what makes their organization unique.


It's clear that AI-powered recruiting is already driving speed and efficiency in frontline hiring for many large organizations, but what's the right balance between technology and humans to deliver an exceptional candidate experience and highlight an organization's unique culture?



My guests this week are Sonja Breuer, Senior Vice President of Human Resources, and Aaron Einhorn, Senior HR Business Partner at Hamra Enterprises. In our conversation, they share how Hamra has successfully leveraged AI-powered recruiting technology to reduce their time-to-hire from 13 days to just 4. They also discuss how this has enabled them to better highlight the values, benefits, and culture that make Hamra Enterprises a uniquely attractive employer.


In the interview, we discuss:


  • Hamra's unique culture and employee programs


  • Using AI to radically reduce time to hire 


  • Maintaining a consistent and engaging candidate experience


  • Combining conversational AI with purposeful human connections


  • Why speed, experimentation, and agility are critical in AI-powered recruiting.


  • What happens if the AI makes a mistake?


  • Building a true partnership with their technology vendor to drive innovation.


  • What does the future look like


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