My New Book, "Marketing Superpowers"

Director of Brand Marketing at Shopify, Chris Schmicker, delves into the brand power of retail pop-ups. Discover how leveraging pop-up stores can enhance brand visibility and customer engagement in the retail space. Chris shares insights on creating unique experiences and driving ... Show More

Director of Brand Marketing at Shopify, Chris Schmicker, delves into the innovative "Retail Grammys" program that significantly boosted brand affinity. By recognizing outstanding achievements in retail, Shopify's program not only celebrates success but also fosters a sense of com ... Show More

Director of Marketing at Gaming Laboratories International, April Augustine, delves into the world of gaming, wagering, and lottery industries. She shares insights on how GLI delivers top-notch land-based, lottery, and iGaming testing services across six continents. Show NotesCon ... Show More

<p>Today&#39;s episode is my interview with Eric Siu on his podcasts Leveling Up and The Marketing School Podcast. We talk about marketing tactics for businesses to stand out in crowded markets, the value of building a personal brand, the importance of self-awareness to win as an ... Show More

<p>Is your marketing attracting the right customers? Do you want better marketing results? To learn how to rethink the customer journey and discover a strategy you can use to optimize your marketing, I interview John Jantsch.</p><p><br></p><p><strong>Sponsor</strong>: Visit <a hr ... Show More

<p>Do you have a local business? Want an effective way to market to people who are near you?</p> <p>In this episode, I interview Rich Brooks, author of The Lead Machine: The Small Business Guide to Digital Marketing. He's also host of The Agents of Change podcast. </p> <p>Show no ... Show More

Could influencers bring you more business? Wondering how to incorporate influencers into your marketing strategy? To discover how your business can benefit from influencers and find tools to help you partner with the right influencers, I interview Jason Falls. Guest: Jason Falls ... Show More

<p>Do you host a podcast or write a blog? Want to know what it takes to get a book deal?</p> <p>In this episode I interview Lewis Howes, co-author of LinkedWorking (a book focused on LinkedIn) and Ultimate Webinar Marketing Guide. His podcast is called The School of Greatness (a ... Show More

<p>oday’s episode is a special interview that I did with a special fan of mine, Danny Miranda. Danny has been a fan of mine since he wanted to go to the book signing of my book “The Thank You Economy”, and I called his mom to convince her to allow him to go. We talk about underst ... Show More

<p>In this episode, we explore how to make your marketing more relatable by showing authenticity and building genuine connections with your audience. Learn how to reflect your audience's frustrations to strengthen engagement. Tune in!</p><p><strong>You'll Learn How To:</strong></ ... Show More

In this episode, I break down why attention is the most valuable asset in business today — and how to actually earn it. We talk about building a brand vs. just selling, understanding the supply and demand of attention, and why creating content will matter more than ever in the co ... Show More

<p>CEO Jennifer Silverberg from SmartCommerce, a martech platform specializing in driving conversions for CPG brands, delves into the world of leveraging influencer commerce. Discover how tapping into influencer marketing can enhance your brand's reach and engagement, ultimately ... Show More