Don’t Believe Your Lying Eyes In this episode of Do The Work | Mindset Mastery… We’re diving into a topic that hits home: the stories we choose to believe and how they shape our actions. It all starts with a hyped fight that had everyone buzzing—Mike Tyson’s supposed "comeback." The marketing was brilliant, the hype was massive, and the results? Let’s just say they didn’t match the narrative. This isn't just about boxing. It’s about how we fall for illusions in every aspect of life, including our business. The Lesson: Seeing Through the Hype The fight mirrored what happens in real estate—or any business, for that matter. People get caught up in the noise: sensational headlines, exaggerated promises, and expert opinions that conflict with what’s right in front of us. We’re told not to trust our gut, not to believe our experience. But that’s the trap. Success isn’t about buying into the hype. It’s about seeing the facts for what they are. Mike Tyson, 58 years old, wasn’t suddenly going to defy age and dominate the ring. Yet, millions believed he could because the narrative was compelling. The same thing happens when agents believe it’s a “bad market” or let a client’s uncertainty dictate their confidence. The truth? There’s always opportunity if you choose to see it. What You Can Do Now As we close out the year, the question isn’t, “Is the market good or bad?” It’s, “What am I doing to succeed regardless?” While many agents are distracted by fear, negativity, or jumping ship for the latest “easier” solution, the ones who double down on effort, skill-building, and focus are winning. The numbers don’t lie: 5,000 homes are selling this month. Agents are thriving—new ones, seasoned ones, all because they’re focused on effort, not excuses. It’s not about tools or gimmicks; it’s about what you’re willing to do. Success requires effort and consistency, no matter the season or the interest rates. Five Engagement Questions What narratives are you buying into that might not be serving your goals? How often do you let external negativity impact your focus and confidence? What actions can you take today to uncover opportunities in your market? Are there areas where you’re relying too much on tools or hype rather than personal effort? How can you use past successes to remind yourself of your capacity to overcome challenges? Notable Quotes “Don’t believe your lying eyes—that’s the story they want you to buy into. Trust what you know and see.” “Success isn’t about what others are saying; it’s about what you’re doing every single day.” “Effort beats hype every time. It’s that simple.” “The market isn’t the problem—your focus and action are.” “You don’t know what others are made of, but you know what you’re capable of.” Closing Thoughts The opportunity is right in front of you. The market isn’t the issue, the negativity isn’t your reality, and the stories others tell don’t have to define your outcome. End this year strong by committing to what works: effort, focus, and believing in your own experience. Now’s the time. Go get your slice of the market—because the facts show it’s there waiting for you. Follow A.Z. Araujo on Social Media:
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