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Nov 2024
37m 20s

The $50K Consulting Offer That Works wit...

CONSULTING SUCCESS
About this episode

What does it take to go from seeking sales door-to-door to helping $100 million industrial companies achieve 10x growth? Caxy CEO Mike LaVista has done all that and more in his 23-year journey scaling a tech consulting firm, and he shares many of his secrets for success here today. 

Starting with an 80's cover band background, Mike's transition to tech was accidental but fueled by a focus on client needs. Caxy's key pivot, he reveals, was niching down to serve industrial companies scaling to $1 billion. Noting that this specialization dramatically increased project value, Mike highlights Caxy’s innovative "Game Changer Assessment" which has become a cornerstone, positioned as an investment, not a cost. He details how client acquisition has evolved from cold calls to referrals, partnerships, and content marketing - including his own podcast - and that scaling the team has required standardized processes and objective hiring assessments. Mike finishes up today by describing his transformation from tech expert to strategic CEO, embracing coaching and a growth mindset, and propelling Caxy toward exponential growth as it aims to make today's top line tomorrow's bottom line in three years.

In this episode, you'll learn:

  • How to niche down your consulting services for maximum impact
  • How to position a high-value discovery offer
  • Client acquisition strategies beyond cold outreach: the power of referrals, partnerships, and content
  • Key steps to effectively scale your team and avoid delegation pitfalls
  • The role of objective assessments in hiring A-players
  • Strategies for transitioning from a technical expert to a strategic CEO focused on exponential growth.

Want to learn how we can help you grow your consulting business? Schedule your free Growth Session Call today! www.consultingsuccess.com/grow

Mentioned in this episode:

Get Expert Insights into Your Consulting Business: Claim Your FREE Growth Session Now!

Want to get personalized feedback and actionable insights on your consulting business from seasoned experts who've been in your shoes? The Consulting Success Clarity Coaching Program offers just that, and you can experience a taste of it with a FREE, no-obligation Growth Session. On this call, you'll explore how to optimize your business model, refine your messaging, and build a predictable stream of high-value clients. https://www.consultingsuccess.com/grow

Limited Spots! Take Control & Grow Your Consulting Business in Today's Market

Feeling the pressure of a shifting market? Stop waiting and start adapting! The Consulting Clarity Intensive is a live, 2-day hands-on workshop (May 14 & 15) designed to give you clear, strategic actions to build serious momentum. Learn the revenue equation, command premium prices, and turn uncertainty into opportunity. Spots are limited, there's NO recording, and it's just $45 (100% to charity!). Claim your seat before it sells out: www.consultingsuccess.com/intensive

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