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Nov 2024
1h 10m

No-Fluff Content Tips for Building a Sta...

Emily Ford
About this episode

Today’s episode is about to blow your mind! I’m back with my BFF Natalie Buchoz, and she’s about to flip everything you think you know about content and building a personal brand! 

Natalie is the driving force behind some of the most innovative and game-changing personal branding and content strategies. She’s taken the social media world by storm, having worked with top-tier influencers like Dr. Daniel Amen to elevate their profiles and turn their online presence into something that truly converts. 

This episode is real and raw! We’re not just talking about tactics; we’re going behind the scenes of building a brand that stands out and truly connects. From banishing the curse of “paralysis by analysis” to treating your social media as precious real estate, Natalie’s insights will make you rethink everything you thought you knew about personal branding. Get ready for practical, no-fluff tips, relatable stories, and examples that make a big difference no matter where you are in your journey. Tune in now and learn how to approach social media with intentionality, authenticity, and a dash of Nattitude!

In this episode:
  • Natalie’s big leap from behind-the-scenes social media strategist to center-stage brand powerhouse — and why she believes anyone can do it
  • Overcoming “paralysis by analysis”
  • Key lessons from building Dr. Amen’s social media presence
  • Treating your feed as precious real estate
  • How to define your niche and core content pillars with precision
  • Using series-based content to engage and convert
  • Tips for building a sustainable content rhythm (minus the burnout)
  • How to create sub-pillars by balancing your brand’s core values with personal touches
  • The power of vulnerability and relatability
  • How can intuition guide your content creation?
  • The Art of Authentic Monetization and Strategic Brand Partnerships
  • Real-Life Lessons from Top Influencers — what makes their content tick?
  • The Law of the Buy-In
  • Finding the balance between relatability and expertise
  • And so much more!
Links and Resources: Connect with Natalie Connect with Emily
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