In this episode of ClickFunnels Radio, hosts Ben and Chris welcome media buying expert Craig Myers, who shares insights from his extensive career managing ad spends totaling hundreds of millions globally. Craig discusses the art and science behind effective media buying, providing actionable strategies to enhance advertising efforts. The conversation also touches on Craig's personal life, highlighting his transition to a family-oriented lifestyle in the forest outside Toronto, where he balances work and parenting with two young children. Tune in for a crash course in media buying that combines professional expertise with relatable personal experiences!