E468: Nik Hulewsky (https://x.com/CoFoundersNik) shares local marketing hacks that are overlooked and profitable anywhere. Tricks that anybody can do now.
- Local SEO and Google Business Profile Optimization
- Local Newsletters and how to grow them
Then we talk about content marketing success stories (going deep into the details of how they happened) and a story of how him and Chris Koerner used Reddit marketing to get a new business to 1,000,000 in profit (10,000,000 in revenue) in just 3 months of launching.
I had a lot of fun recording this one, you're going to like it.
Nik Hulewsky's podcast, Nikonomics - https://www.youtube.com/@NikonomicsPodcast
00:00 Introduction
00:45 Early Entrepreneurship
04:12 Customer Acquisition in Healthcare
05:16 Local SEO Is Overlooked
11:25 Google Business Profile
17:25 Local Newsletters Are Crazy
23:22 Monetizing an Audience
27:14 Authentic Content
27:22 Simple Tools
28:01 Content Over Production Quality
28:34 Subject Matter and Engagement
29:02 Meeting Chris Koerner
31:10 Chris's Ideation and Validation Phase
32:14 Launching a Crypto Mining Business
32:42 Challenges and Successes in Crypto Mining
38:32 Operationalizing and Scaling
40:00 Perfume Vending Machines
43:04 Sales and Marketing Strategies
47:37 Data Management and AI Integration
50:42 Conclusion
The Edward Show. Your daily digital marketing podcast: https://edwardsturm.com/the-edward-show/
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