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Sep 2024
45m 37s

S9 E8: Top 40 Tactical Tips with Nik

Nik Sharma
About this episode
Are hacks even real? According to Nik, they aren’t—so that’s why he’s sharing his Top 40 TIPS for conversion, social proof, audience, and copy to see more site conversions. Should you do your mobile site first, or is desktop king? How do you leverage social proof for your brand? How can you make a discount pop without being too obnoxious? Plus, Nik talks abo ... Show More
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Jan 28
S15 E4: How Brands Are Building Better Teams (with Ian Myers, Founder + CEO of Oceans)
Hiring people who “do the work” is easy. Hiring people who actually own it is the hard part. Nik sits down with Ian Myers of Oceans to break down how high-skill offshoring really works, why the best global hires should be treated as co-pilots, not task-doers, and how pairing offs ... Show More
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Jan 21
S15 E3: How to Actually Think about Branding
Most brands think branding is logos, colors, and a new website…and completely miss what actually makes a brand work. Nik sits down with John Scheer from Herman-Scheer to break down what branding really is: clarity. They dive into why brand and business strategy are inseparable, h ... Show More
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Jan 14
S15 E2: The Right Way to Work With Influencers
Most brands say they want to work with creators…but almost all of them get it wrong. In this episode, Nik sits down with Ben Soffer to break down what authentic creator marketing actually looks like. They unpack why creators aren’t just distribution, but community builders, sales ... Show More
36m 19s
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