"Speed to lead" is out. "Speed to relationship" is in. Daniel Dixon is an internet lead generation guru. He lives at the cutting edge of lead generation technology, so when he says it is time to slow down and focus on quality over quantity, you know he must be serious.
Daniel is our esteemed guest on the show today. His Denver-based team sells over 220 units for more than $115 million in volume every year. He is Gary Keller's close mentee. We invited Daniel to the show to update us on the latest strategy around internet lead generation.
He goes over the importance of a squeeze page, a good CRM, face-to-face relationship building, and establishing yourself as a long-term consultant for clients. More than ever before, Daniel says, real estate agents need to look at everything with a long-term view.
With the client acquisition cost sitting at about $2,400, you cannot afford to miss this episode.
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