logo
episode-header-image
Jul 2024
17m 30s

Nigeria’s drive to sell more locally-mad...

Bbc World Service
About this episode

For decades, Nigeria has struggled to grow its domestic automotive industry while vehicles made by manufacturers from Japan, Korea, Europe and the US have dominated. But critics say many of those cars are not suitable for Nigeria’s roads.

Lately, there has been a surge of “made in Nigeria” brands, of vehicles manufactured and assembled locally, which have been designed with the country’s challenging road conditions in mind.

But as Nigerians are gearing up to the idea of replacing their trusted foreign brands with local alternatives, China has introduced a range of vehicles tailored to the Nigerian market - but cheaper.

(Image: A Nord Tank SUV. Credit: Tobi Ajayi)

Presented and produced by Peter Macjob

Up next
Yesterday
Making a career from golf in Africa
As the continent aims to grow the sport, we hear from professional golfers who say they’re having to take on other jobs because there’s not enough money in the sport yet. Would a more organised competition structure, with more regular competitions, offer more opportunities to win ... Show More
17m 27s
Aug 25
Is Gen Z the most investment-savvy generation?
Generation Z - people born in the mid-to-late 1990s up to the early 2010s - is reportedly the new driving force behind retail investing. We look at the areas they are investing in, and why financial influencers are not always what they seem. To get in touch with the programme, se ... Show More
17m 28s
Aug 24
Spain's power blackout: what went wrong?
On the morning of the 28th of April, Spain lost electric power equivalent to that generated by ten nuclear plants, leaving the whole of the Iberian Peninsula, including Portugal and parts of France, without electricity for up to 12 hours. We examine the cause of the blackout that ... Show More
17m 28s
Recommended Episodes
Dec 2024
Is Europe’s car industry at a crossroads?
The car industry across the European Union employs over thirteen million people, both directly and indirectly, that’s around six percent of the bloc’s workforce. But in recent years, Europe’s manufacturers have been struggling to cope with issues like economic downturns, clean en ... Show More
22m 58s
Sep 2023
Toyota releases prototype hydrogen Hilux Ute
The race is on in the motoring world to corner the rural market with practical heavy load bearing zero emissions vehicles. Car maker Toyota has just laid down the challenge to other manufacturers in debuting it's hydrogen-Hilux. 
10m 39s
Sep 2024
How To Buy The Right Car? - Used Luxury Cars & Scams - Jatin Ahuja | Big Boy Toyz| FO259 Raj Shamani
Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not seek to defame or harm any person/brand/product/country mentioned in the video. Our goal is to provide information to help audience make informed ... Show More
1h 59m
Jul 2024
The Dark Side of Exotic Cars: Hoovies Garage on Getting Ripped Off & Scammed
NetSuite: Take advantage of NetSuite’s Flexible Financing Program: https://www.netsuite.com/ICED ZocDoc: Go to https://www.zocdoc.com/ICED and download the Zocdoc App for FREE Range Rover Sport: Start designing your Range Rover Sport today at https://www.LandRoverUSA.com Subscrib ... Show More
1h 33m
May 2
Car brands could go away
WWJ auto analyst John McElroy reports tariffs could be the end of the road for some brands like Audi, Jaguar, Mini and Mitsubishi because they don't have any assembly plants in the United States. 
1m 5s
Feb 2025
Pourquoi l’industrie automobile roule au ralenti en Europe
En 2024, tous les voyants étaient au rouge pour le secteur automobile européen. La France a vu les ventes de ses voitures neuves reculer de 3,2 % par rapport à 2023, tandis que les immatriculations ont chuté de 27,4 % en Allemagne, pourtant le premier marché européen. La forte ba ... Show More
13m 42s
Jan 2025
Will Honda Be Nissan's Ride or Die?
Once fierce rivals, Japanese car giants Honda and Nissan recently announced their plans to merge in 2026. The deal would create the world’s 3rd largest automaker. WSJ’s Sean McLain reports on why Nissan struggled in recent years and the challenges the merged company would face. F ... Show More
19m 9s
Jun 2023
Episode 56: Why retailers can't ignore road freight strategy
“It all starts with creating a win-win scenario where you're aligned for a mutually beneficial outcome.”This week we’re bringing you some insights on the road industry as Ahmed El-Alfy is joined by Michael Starr, Overland Commercial Director at Zencargo. Together they explor ... Show More
26m 32s
Mar 2025
The auto industry is not growing
WWJ auto analyst John McElroy reports there were more cars sold a decade a go. COVID had something to do with it, but sales dropped well before 2020. 
1m 4s
Jun 2024
Electric Cars: Made in China?
China produces more than half the world's electric vehicles and is scaling up exports, but there are concerns its manufacturers would have an unfair advantage in the UK, which could spell disaster for domestic firms.Evan Davis and guests discuss the UK's dilemma around Chinese EV ... Show More
32m 40s