About this episode
Yesterday
In a SNAP! 🫰 OpenAI’s New Beta Ads Manager Tool Will Create Ads From Individual Catalog Items Automatically
This week on Marketing O’Clock: OpenAI announced the launch of product feeds, a new beta Ads Manager tool that will allow retail advertisers to upload product feeds and to create ads from individual catalog items automatically. Plus, Google’s testing a new style of sponsored caro ... Show More
51m 4s
Jun 8
New Search Gen AI Performance Reports Are Heading to Search Console | EP. 436
This week on Marketing O’Clock: Google’s new Search Generative AI Performance Reports are starting to head to Search Console; while limited to certain UK-based sites now, this feature will eventually be global. Maggie Humphrey - PMAX vs Standard Shopping: Driving Ecommerce Growth ... Show More
50m 2s
Jun 1
Do You Already Have Conversion Tracking Set Up in ChatGPT? Enjoy EARLY Access To Conversion Optimized Campaigns!!
This week on Marketing O’Clock: OpenAI says that if your conversion tracking is set up in ChatGPT by June 1, you can get early access to conversion optimized campaigns by June 5. Plus, in Google news, Display Network is moving to Demand Gen and they announced “New Prospects Mode. ... Show More
1h 5m
Jul 2025
MBA2650 Extended Interview: Aaron Young - How The #1 Google Ads YouTuber Runs His Google Ads
<p>Curious about how to actually get Google Ads to work for your business—without wasting your budget or waiting forever for results? Not sure where to start, or why your current ads aren’t converting? If you’ve ever felt stuck or overwhelmed by Google Ads, this interview is exac ... Show More
1h 4m
Nov 2024
Google Cracks Open Pmax Black Box
7m 21s
Aug 2024
All Your Ads Are Belong to Us
<p>Zuckerberg is coming for your ads — and he wants your hands off the steering wheel. The ad business is still growing, just a lot slower than before. TikTok has a new app marketplace for small businesses. And paging dr. tweets — emergency emergency!</p><p><br></p><p><a href="ht ... Show More
6m 49s
Jun 2022
You Can Now See Your Performance Max Campaign Placements!
<p>Here's where Google hid the placement reports that show where your Performance Max campaigns were served and the number of impressions they've received. </p><p>Kasim also shares how you can use the placement reports as additional data to help you make informed decisions in sca ... Show More
7m 51s
Aug 2025
💰 eCommerce Success With Meta Ads: How It Affects Overall Digital Marketing Efforts
Think Meta Ads is just for brand awareness? Think again! Our Meta Ads Manager, Jonathan Paquin, reveals how Meta Ads directly impacts your eCommerce sales, boosts Google Ads performance, and drives overall revenue. He also shares simple tests to prove Meta's true value and clarif ... Show More
5m 18s
Aug 2025
Google Ads VS. Meta Ads: Why You Should Run BOTH (Not One!)
Is it a battle between Google Ads and Meta Ads? Stop the debate! Our Meta Ads Manager, Jonathan Paquin, shares why running BOTH ad platforms is the smartest strategy. Learn how they work together to capture high-intent searches and build brand awareness for maximum sales. He also ... Show More
8m 45s
Aug 2025
Tools and Tips Special - Navigating AI Search, Ads & SEO in 2025
In this episode of The Digital Marketing Podcast, hosts Daniel Rowles and Ciaran Rogers return with a fresh round of insights and hands-on tools to help digital marketers adapt and experiment in the evolving AI-driven marketing landscape. From Google's AI Max campaigns to the exp ... Show More
27m 20s
Sep 2024
Babe Wake Up, Snapchat Is Putting Ads in Chat
7m 55s
Aug 2023
The Pop-Up Box No Advertiser Wants
<p><span>They don’t want to, but they might have to — how Meta’s proposal for handling personalized ads might cripple their ad business. Microsoft’s version of Performance Max is out in the wild. Will YouTube summarize your brand’s videos accurately?</span></p><p><span>And on the ... Show More
17m 56s
Sep 2025
Is Google Now the AI Leader?
Google’s AI comeback is turning into something bigger. Today’s AI Daily Brief covers whether Google has taken the lead in the AI race, with multimodal breakthroughs, Gemini’s surge, and a huge antitrust win around Chrome. We also dig into Anthropic’s $13B raise at a stunning $183 ... Show More
29m 23s
<p>Google “Improves” AI Overviews
This week on Marketing O’Clock, Google is conducting an AI Over(re)view of their controversial new SERP features. Meta’s new test tries to prevent you from IGnoring ads in the feed. Plus, is this a stream come true? Advertisers can now access Netflix inventory in Microsoft Ads.
SAVE YOUR GA3 DATA - https://cypressnorth.com ... Show More
<p>Google unlocks A/B testing in Performance Max. Advertising in italics could boost your sales by 30%. Pinterest’s revenue grows… just slower. And Amazon unwraps a digital holiday shopping hub.</p><p>.</p><p><a href="https://todayindigital.com/question" rel="nofollow"><strong>📝 ... Show More
<p><span>Is Snapchat’s latest scheme a media buyer’s dream or a user’s nightmare? The answer: Yes. Also: Good news for ecommerce spending. Google Ads gets an upgrade. And Bluesky gets a Brazilian bump. </span></p><p><br></p><p><a href="https://arc.net/folder/518F733B-54CA-4B7F-89 ... Show More
