logo
episode-header-image
Jun 2024
29m 53s

How Good Design Can Help Increase Sales

Amazon
About this episode

Are you trying to figure out if a rebrand is worth the high price tag? Just ask actors turned entrepreneurs David McGranaghan & Julian Miller, co-founders of McMiller, a company that creates games designed to make you laugh, who went over-budget to rebrand their business. “Strong design [...] turns a four-star review into a five-star review, and I think that's definitely what we've learned, and it's money well spent [...] I would encourage people to put money into design," says David. 


In the season finale of This is Small Business, you’ll hear how Julian and David’s love story sparked the idea to start their business, the challenges and benefits of being married to your business partner, and how design can elevate your products. They’ll also talk about the importance of taking it slow when you’re first stepping into entrepreneurship.


In this episode you’ll hear:


(01:23) How David and Julian met and started Mcmiller 

(06:11) Why David and Julian wanted to get into entrepreneurship despite being professional actors

(09:55) The challenges and benefits of starting a business with your romantic partner

(12:28) How you could use reviews to improve your products

(15:12) How design can elevate your products

(22:36) How success can hurt your business if you’re not prepared for it

(23:54) How to add sustainability into your business – Andrea mentions two This is Small Business episodes about sustainability. If you want to learn more, check out this season's bonus episode “How your business can have an impact” or an episode from season 4 called “How to Grow a Sustainable Business.”

(25:58) Julian and David give us a look into their future goals and their upcoming game

(26:55) Julian and David emphasize the importance of taking things slow when you’re starting your business – it’ll help you avoid mistakes and give you time to work on the best version of your product

Up next
Jul 8
How a Serial Entrepreneur Launched a Business from His Dorm Room
What do you do when your only options are a job you don’t want or a business that doesn’t exist yet? Angus Willows, the founder of Kangaroo Hanger, chose the harder path — and made it work. As a college student with a 3D printer under his bed, he designed a better hanger, taught ... Show More
30m 58s
Jul 1
How a College Student Turned a Class Project into a Scalable Business
What if the riskiest part of your business was just saying what it is out loud? Katie Diasti didn’t plan to start a company about periods – especially not one she’d pitch to rooms full of confused, uncomfortable investors. But when a college class project opened her eyes to just ... Show More
30m 32s
Jun 24
Redefining Risk: A New Way to Make Bold Moves
What if the real barrier to your success isn’t risk but uncertainty? Dr. Matt Rutherford, John de Pope Chair in Entrepreneurship at Oklahoma State University, joins host Andrea Marquez to redefine risk for founders and show you how to make every risk you take more manageable. You ... Show More
25m 32s
Recommended Episodes
Dec 2024
Sustainable Business Success
Welcome to another insightful episode of Accelerate Your Business Growth! Today, our host Diane Helbig sits down with Dr. Ian Brook, CEO and founder of Rhodes Smith Consulting, to delve into the essence of intentional transformation in the business world. In this episode, Ian hig ... Show More
41m 37s
Jan 2025
660. "How do I build a profitable and thriving product-based business?" | Coaching Session
Welcome back product bosses! Do you ever feel like you’re pouring your heart into your products but still struggling to turn your passion into a profitable business? You’re not alone. Many product-based business owners start with a great idea but get stuck when it comes to buildi ... Show More
43m 24s
Aug 2024
Got Business Problems? Just Talk to Your Customers | Ep 747
"At the end of the day, your customers are the people you serve and they have all the information you need to make your product better." In this episode, Alex (@AlexHormozi) explains the importance of a direct line of communication to your customers to improve your sales, marketi ... Show More
6m 39s
Dec 2024
How To Pitch Your Product Without Being Too "Salesy" | Scott Clary
Learn how to invest in real estate with the Cashflow 2.0 System! Your business in a box with 1:1 coaching, motivated seller leads, & softwares. https://www.wealthyinvestor.com/ --- On today’s episode of The Wealthy Way, I sit down with Scott Clary, a powerhouse entrepreneur, inve ... Show More
1h 11m
Nov 2024
Mastering the Profit-First Mindset
Welcome to another episode of "Accelerate Your Business Growth." I'm your host, Diane Helbig, and today we have a conversation that promises to equip small business owners with invaluable insights on financial health and leadership. Joining us is Michelle Scribner, CEO of Sum of ... Show More
38m 51s
Apr 2024
#170: Is It Time to Hire a Bookkeeper To Tackle Your Business Finances?
Most entrepreneurs are great at making money, but they aren’t always great at managing that money. Let’s be honest: you didn’t start a business because you were passionate about bookkeeping. But you know that managing your cash flow well is the fuel that keeps your business growi ... Show More
24m 17s
Jul 2024
13 Years of Brutally Honest Business Advice in 90 Mins | Ep 737
"There’s a reason Tesla started at the top." In this episode, Alex (@AlexHormozi) compresses his most brutally honest advice from 13 years of business. These come from experiences selling 9 companies and scaling the Acquisition.com portfolio to $250M+ in annual revenue. You’ll ge ... Show More
1h 30m
Apr 30
How To Identify What Business You're REALLY In | Ep 876
In this episode, Alex (@AlexHormozi) explains why most entrepreneurs stay stuck solving the problems they like solving, instead of confronting the real issues their business actually needs addressed, often because they’ve misunderstood what business they’re truly in.Welcome to Th ... Show More
1 h
Aug 2021
Your Profit Road Map for More Sales & a Truly Sustainable Business
Send us a textWhat do you think you need to gain in order for your business to change and grow? Too often entrepreneurs get hyped up to chase vanity metrics like huge numbers of Instagram followers or email subscribers. Ultimately though, gaining five or 10 new clients is all you ... Show More
33m 16s
Aug 2021
Why Underpricing (and Overdelivering) Is Creating Business Burnout
Send us a textWe women entrepreneurs keep underpricing ourselves when offering the same service or product as our male counterparts. On average, we price up to 20% less. When I first heard that, I was blown away! Pricing is one of the quickest and most powerful ways to adjust you ... Show More
31m 19s