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Aug 2021
31m 19s

Why Underpricing (and Overdelivering) Is...

Racheal Cook MBA: Small Business Owner, Entrepreneur, Business Growth Strategist
About this episode
We women entrepreneurs keep underpricing ourselves when offering the same service or product as our male counterparts. On average, we price up to 20% less. When I first heard that, I was blown away! Pricing is one of the quickest and most powerful ways to adjust your business trajectory and make it more sustainable. I’ve seen it in my business and those of ... Show More
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