It’s our favorite time of the year at The Podcast Advertising Playbook - time for the IAB’s Podcast Advertising Revenue Report! We love this report because it has everything to do with revenue in the podcast and advertising space: How much did we bring in? Did we hit our goals? What are we expecting to achieve?
In this solo episode, host Heather Osgood brea ... Show More
Nov 19
Where Influencer Meets Audio
This week, host Heather Osgood sits down with Steve Rock, a leader in the influencer and creator marketing space, for a conversation that bridges two worlds advertisers often treat as separate: podcasting and influencer marketing. With deep experience across both industries, Stev ... Show More
46m 49s
Nov 5
From Ears to Eyes: How Video Is Reshaping Podcast Advertising
In this episode of The Podcast Advertising Playbook, host Heather Osgood sits down with Matt Drengler, Head of Partnerships at Podscribe, to explore one of the hottest questions in the industry today: how video is changing podcast advertising. Together, they unpack what the data ... Show More
49m 38s
Oct 22
Driving Innovation in Podcast Advertising with Greg Glenday of Acast
In this episode of The Podcast Advertising Playbook, host Heather Osgood sits down with Greg Glenday, CEO of Acast, the world's largest independent podcast company. These two industry experts talk about growth, monetization and expansion, and how podcasts are leading the charge i ... Show More
34m 39s
Jun 2024
Advertising: Podcast Ads Are Your New Secret Weapon to Increase Sales with Tom Webster, Sounds Profitable
<p>Tom Webster is a partner at Sounds Profitable, the leading voice of significance for the digital audio industry, devoted to growing the podcast sector through audio insights, education and connections. They produce the must-consume research on podcast advertising, and are prob ... Show More
30m 3s
Apr 2025
How To Turn Podcast Guesting Into Profit with Beth Nydick
Do you think media exposure will grow your business? THINK AGAIN. In this episode, I sit down with Beth Nydick, a former TV producer turned media strategist, to talk about how to actually turn visibility into cash. She shares what you need to do behind the scenes to make exposure ... Show More
1h 6m
Oct 4
More Happier: The Joy of Giving Away Toys, the Pleasure of Parasocial Relationships & TV Tourism
We talk about the energy (and space) gained from giving away items that others will appreciate, and we explore the surprisingly positive aspects of parasocial relationships with podcast hosts and TV personalities. Plus, we dive into the phenomenon of TV tourism. Resources & links ... Show More
26m 1s
Mar 2025
"The REAL Reason You're Dying" – Gary Brecka SLAMS Corporate Scams, Genetic Tests & Health Myths | PBD Podcast | Ep. 557
<p>Patrick Bet-David sits down with Gary Brecka to discuss the science behind predicting life expectancy, his journey from the life insurance industry to health optimization, and the groundbreaking methods he uses to help people, including UFC's Dana White, extend their lifes ... Show More
2h 14m
Feb 2025
The Podcast Host Playbook: How to Cash In on Your Content with Hector Santiesteban on the ‘7-Figure Leap’ Podcast
Hector Santiesteban steps into the guest seat in this special crossover episode, pulling back the curtain on what it really takes to build a profitable podcast. He breaks down why most business owners get it wrong, how to actually turn your show into a revenue-generating machine, ... Show More
57m 40s