Would you like to land a copywriting job in an advertising agency working with blue chip clients? How about working in New York in the heart of advertising land? What about using your copywriting skills to write a bestselling novel?
If you like to learn how to do any of these, then you need to listen to Philip Taffs. He has worked as a Senior Writer and Creative Director in both Melbourne and Manhattan. He’s worked with major players like Menulog and Playstation and helped launch the Honda CR-V & Odyssey into Australia.
He has taught copywriting at AWARD School, Strategic Communications at LaTrobe University, Public Relations at Deakin University, and Advertising, Media and Social at Swinburne, and his bestselling novel, Bubby, was recently re-released in the U.S. to great acclaim.
You’ll hear how he did it all and some important lessons on how you can get your foot in the door to launch your copywriting career even if you don’t have any experience.
Here’s what else you’ll learn:
About Philip:
Philip Taffs has worked as a Senior Writer and Creative Director in both Melbourne and Manhattan. He still has a client out of London and handled recent projects for Menulog and Playstation.
Major brand experience includes Honda (helped launch the Honda CR-V & Odyssey into Australia), Esanda Finance (headed up the account at Publicis Mojo), Australia Post (Joint Creative Director), and Cabrini Health (Creative Director).
As well as running his own creative consultancy, he has taught copywriting at RMIT and AWARD, Strategic Communications at LaTrobe University, Public Relations at Deakin University, and Advertising, Media and Social at Swinburne.
Philip’s novel, The Evil Inside, was published by Quercus London in 2014. (Same publishers as Girl with the Dragon Tattoo.) In February 2024, it was re-released in the U.S. under the new title, Bubby.
This podcast is brought to you by the Australian Writers' Centre. WritersCentre.com.au
Join our community of copywriters at CopyClub.com.au.
See omnystudio.com/listener for privacy information.