John Grossman is the CEO of Marc & Rose Hospitality, a collection of iconic resorts and hidden gems born of the America West with a passion for hard work, hospitality, and high-flying adventure.
This is a replay of the well-received episode #2 of Masters of Moments where Marc & Rose was known as Classic Hotels & Resorts.
In this episode, we discuss:
- Sourcing deals & developing strategy
- Leading an operating team & executing on a vision
- Hospitality trends over the next decade
John Grossman:
Marc & Rose - https://marcandrosehospitality.com/
Grossman Company Properties - https://www.grossmancompany.com/
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Topics:
(00:00:00) - Intro
(00:03:30) - Introducing John & his portfolio
(00:05:55) - What is it about leisure and independent hotels that is attractive to you?
(00:07:40) - How have you avoided the franchising model after all these years?
(00:09:12) - How do you approach the infrastructure of your organization?
(00:09:59) - Why are folks who’ve come from places like Ritz Carlton and 4 Seasons a great fit for you?
(00:11:40) - What are your criteria when you’ve found a market you like?
(00:15:15) - How are you finding these properties when there are moratoriums on hotel doors?
(00:18:42) - How do you plan out how each hotel will look once you’ve acquired an asset?
(00:21:17) - How do you underwrite your deals?
(00:26:43) - How do you think about who the guest is going to be?
(00:29:18) - Who handles the design for your hotels?
(00:32:56) - What are you prioritizing as you set your budget?
(00:36:36) - What makes the best designers truly great?
(00:39:42) - Are you prioritizing public spaces over guest room decisions?
(00:43:01) - How are you creating “Moments” without focusing on the F&B side of the property?
(00:45:36) - Is there a variable when you’re analyzing a new investment some would find surprising?
(00:50:37) - Is being vertically integrated your best competitive advantage?
(00:53:39) - How involved are you in setting the mold of the brand narrative for the designers?
(00:57:22) - What are the big trends that you’re thinking about over the next 5 years?
(01:03:18) - What is your favorite hotel?