Ogilvy PR’s North America president explains how Ogilvy embraces work from across its network of agencies and talks about a certain Super Bowl ad starring Michael Cera.
Sep 10
The PR Week, 9.10.2026: Kenny Gold, Edelman
It’s a very special episode as Steve Barrett makes his return to The PR Week. The guest on the September 10, 2026, edition of The PR Week is Kenny Gold, who was appointed this year as Edelman’s first chief creator officer. He talks about the changing creator economy and creators ... Show More
47m 16s
Aug 27
The PR Week: 8.27.2026 - Charlotte West, Lenovo
The latest guest on The PR Week is Charlotte West, VP of global corporate communications at Lenovo. She talks about how Lenovo’s role as official technology partner of the 2026 FIFA World Cup was much more than a sponsorship, improving operations and even the broadcast of the tou ... Show More
44m 15s
Feb 2025
From Nike to Bud Light to Tubi: Lessons from the Super Bowl 2025 ads, with Autodesk's Dara Treseder
Super Bowl LIX had a clear winner on the field, but victory for brands was more hard-won. Sure, plenty of ad spots were star-studded, from Seal to David Beckham to Ben and Casey Affleck, but to what end? Many aimed for impact, but did they deliver? Autodesk CMO Dara Treseder offe ... Show More
28m 44s
Feb 2024
What Makes A Successful Super Bowl Ad -- Benjamin Shapiro // I Hear Everything
Benjamin Shapiro, CEO and Executive Producer at I Hear Everything, delves into Super Bowl advertising 101. The most successful Super Bowl ads leave a lasting impression on viewers, sparking discussions long after it’s initially aired. Brands that win at Super Bowl advertising ado ... Show More
26m 42s