Been hearing a lot about AI but think it’s more something for the CTO to worry about? Think again.
Janet Balis is the marketing practice leader at EY Consulting. Hear why marketers, and especially marketing leaders, are poised to play a pivotal role when it comes to how organizations integrate AI into their businesses to gain a competitive edge. It starts ... Show More
Mar 24
Pushing the Boundaries of Creativity with AI
Jamie Umpherson, Chief Creative Officer at Runway, is using AI to power charge his - and his organization’s - creativity. Drawing on years in agencies working as a creative director, he shares how AI-powered tools are changing marketing, the bottlenecks that the technology can br ... Show More
41m 31s
Mar 10
GEO, Productivity, and the Rapid Pace of Marketing Tool Change
Shegun Otulana, CEO of Copysmith.ai, says there’s a widening gap between marketing teams that use AI tools on the edge, and ones that have fully rebuilt their processes around AI. He explains how his company is focusing now on the shift to GEO, how he’s built and continues to bui ... Show More
37m 28s
Feb 24
Your AI Strategy Is Only as Good as Your Data Layer
Jeff Lunsford, CEO of Tealium, says that as enterprises rush to deploy agentic AI, batch processing and siloed systems won’t cut it: AI strategy lives or dies on the quality — and speed — of your data. In this episode, we explore what a true real-time data layer looks like, why m ... Show More
39m 50s
May 2023
What We Do and Don’t Know About Generative AI
<p>Sylvain Duranton helps companies build AI-enabled businesses. As the the global leader of BCG X, he has a front row seat to the generative AI revolution. He discusses the industries likely to face the most disruption, the future of work, and how generative AI can help solve ch ... Show More
22m 58s
Mar 2020
Why AI is the Small Business Owners New Best Friend
Boost Your Business is a custom podcast from FastCo works and Intuit Quickbooks. Each episode, host Mayra Ceja dives into everything you need to know to make your small business a success with experts from Intuit.On this episode, Mayra sits down with Ariege Mischerghi, accountant ... Show More
13m 58s
Sep 2020
Bernard Marr on A.I. Strategy and Change Management
<p>Joining Cindi today is Bernard Marr, internationally bestselling author, futurist, and keynote speaker. He advises and coaches many of the world’s best-known organizations and was voted by LinkedIn as one of the top five business influencers in the world and the number-one inf ... Show More
57m 16s
Jan 2020
The Importance of AI in Marketing
This season, we’re looking at advanced marketing techniques. And one of the most advanced ways to market, sell, and service customers involves the use of artificial intelligence. We break down how to correct duplicate data and clean up the rest of your data efficiently using AI a ... Show More
6m 49s
Nov 2023
Leveraging AI in Communications
Welcome to "Accelerate Your Business Growth," where we explore innovative strategies and tools to propel your business forward. In this episode, we sit down with marketing strategist Kendra Corman, who delves into the world of AI and tech tools, sharing insights on their capabili ... Show More
33m 52s
<blockquote><p>If you've been in the data game long enough, you've probably seen this before: a stakeholder or product owner approaches you with a project that's 95% done, and they'd like you to … "sprinkle some AI on it." They've heard that this "AI" thing can be useful so they ... Show More
