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Dec 2023
32m 54s

Diversification Consumer Tech Products -...

I Hear Everything
About this episode

Does having more products make you a more credible tech company? Many brands believe the more products they have, the more credible they are, but no real consumer insight supports that. How can a marketer stay on brand message and not have to split spending down the line across multiple products? Listen to Andrew Samson, Chief Marketing Officer of Level Home Inc., as he discusses insights from doing high-level marketing across sports, lifestyle, wellness, culture, and tech brands, retail as a channel for tech products, understanding product diversification, and more. Show Notes

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