Learn how perfectwhitetee co-founders Jen Menchaca and Lisa Hickey took their t-shirt company from wholesale to direct to consumer.
Aug 27
Scarcity, Clout, and Michelin-Star Ambition: Inside Last Crumb’s $120 Box Playbook
Driven by a streetwear-inspired model of weekly drops and deliberate scarcity, Last Crumb built a viral $120-a-box cookie brand without spending a dollar on paid ads. By spending a year obsessing over every detail—from custom boxes to cookie angles—founder Derek Jaeger generated ... Show More
34m 4s
Feb 2023
Merchandising Lessons from a Victoria's Secret Executive
<p><span style="font-size: 10pt;">Today we're diving into the story of Kira Karmazin, a former VP of Merchandising for Carter's, Gap, and Victoria's Secret who took her knowledge of working at really high levels of fashion and the garment industry and started her own business, Ki ... Show More
40m 5s
Oct 2025
Faherty Brand: Alex and Mike Faherty. How Jersey Shore + Manhattan Chic grew to 80 stores.
When identical twins Mike and Alex Faherty launched their clothing brand, they made a daring move– launching wholesale, retail, and online, pretty much at the same time. Investors said it was outdated, maybe even doomed.But that contrarian bet helped grow Faherty into a hugely po ... Show More
1h 13m
Jul 2024
What to Do When A Retailer Wants to Carry Your Clothing Brand | A Step-by-Step Guide
<p>Free wholesale pitch template designed to help you craft the perfect retail pitch. Download the template at makegoodfashion.com/pitch </p><br><p>Hey friends! Welcome back to Make Good Fashion, where we teach you how to start, launch, and grow fashion brands with purpose. Today ... Show More
12m 50s
Oct 2021
How to Start Your Own Business During a Global Pandemic with Samantha Woolf and Hilla Narov
After 20 years in the corporate world, just over a year ago in perhaps the most unlikely time, Samantha Woolf and Hilla Narov took the leap and founded their own marketing & entertainment agency. Not only do they make authentic connections between brands and talent, but they have ... Show More
22m 25s