In this episode of the Niche Pursuits podcast, SEO expert Jesse Cunningham joins us to give us a masterclass in AI content creation (at scale).
Jesse runs a successful SEO agency and shares helpful experiments regarding AI and SEO on his YouTube channel.
In his interview, we're lucky to hear him summarize some of his most important findings.
For one, he's all about topical authority. And shares how AI has helped make this easier than ever.
To do this with AI in a way that ranks, Jesse emphasizes the need for a comprehensive content map and well-organized page structure.
And he gives some pretty interesting insights into what he does for this which may surprise you.
Besides ChatGPT and Claude.ai, he shares two AI tools that he trusts: WordGalaxy.ai and especially SEOWriting.ai, the last of which, he even uses to automate image creation and alt text.
These tools can help streamline the content creation process and make it more efficient and scalable for both agencies and individual website builders.
But of course, Jesse also highlights the importance of editing to publish concise and relevant content, as well as fact-checking, especially in YMYL niches where accuracy is of utmost importance.
He then gets into how to create beautiful, data-based content with AI to attract links.
And how he believes the priority for content creators should be on dominating topical authority and providing valuable content.
By increasing their output through implementing a process that leverages virtual assistants, content creators can scale better and cheaper than ever before.
The talk then winds down with a high-level look at The Helpful Content Update (HCU).
This has changed the landscape of website creation, requiring websites to present themselves as businesses within Google's ecosystem. And Jesse suggests adding services, consultation options, or even emulating real companies in the footer to align with the HCU.
In short, Jesse shows how with the help of AI tools, optimizing content structure, and focusing on topical authority, content creators can not only survive but flourish in today's SEO landscape.
Please enjoy!
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