The Future Product Placement -- Erin Sch...

<p>Content strategy success hinges on three measurable outcomes. Benji Block, founder of Signature Series and former Executive Producer of B2B Growth podcast, breaks down the metrics that matter for B2B brands. He outlines a framework measuring click-through rates on thumbnails a ... Show More

<p>B2B companies struggle to create content that actually drives business results. Benji Block, founder of Signature Series, has launched 50+ podcasts and generated millions of views helping brands build content strategies that work. He breaks down the three critical metrics that ... Show More

<p>B2B executives struggle to deliver quotable content in their first recording sessions. Benji Block, founder of Signature Series, shares proven techniques from launching 50+ podcasts and coaching 80+ leaders to become standout hosts. He recommends multiple takes to overcome ini ... Show More

Does having more products make you a more credible tech company? Many brands believe the more products they have, the more credible they are, but no real consumer insight supports that. How can a marketer stay on brand message and not have to split spending down the line across m ... Show More

<p>Naomi Ionita is a Partner at the venture capital firm, Menlo Ventures. She started her career in engineering in 2002, shifted to product in 2006, and built product growth and monetization teams starting over a decade ago as one of the first PLG leaders in B2B. She was an early ... Show More

Founder and former CEO of Alpha Inbound, Nigel Thomas, from David to Goliath, shares insights on the intersection of sales and brand marketing. Discover how aligning these strategies can enhance the customer journey and boost newsletter sign-ups. Show NotesConnect With: Nigel Tho ... Show More

<p><strong>Kayvon Beykpour</strong> was the longest-serving head of product at Twitter and was GM of Twitter’s consumer division until the platform was acquired by Elon Musk. He originally joined Twitter in 2015 through the acquisition of his company, Periscope, the largest live ... Show More

<p dir="ltr">Today's #WednesdayWeeklyWin edition of the podcast features the story of an entrepreneur that blew past that elusive 6-figure mark, and Erin Gallardo is now able to design the life according to what she wants. </p> <p dir="ltr">As Erin shares in this episode, having ... Show More

<p>Ashley Berman Hale, Deepcrawl VP of Professional Services, discusses how to optimize the health of your digital properties. Sites like eBay and Macy’s cannot rely on intuition when it comes to enterprise SEO. Large and complex properties like enterprise websites demand tools t ... Show More

<p>Brought to you by <a target="_blank" href="https://merge.dev/sponsorships/lennys-podcast?utm_campaign=Lennys_Podcast Q3 2022&#38;utm_source=lenny&#38;utm_medium=podcast">Merge</a>—A single API to add hundreds of integrations into your app | <a target="_blank" href="https://cod ... Show More

<p>Jordan Koene, Co-Founder and CEO of Previsible, talks about SEO news. Large companies with valuable data are cautious about AI access, yet they desire precise brand representation in tools like ChatGPT. However, achieving both aims simultaneously is unfeasible. Today, Jordan d ... Show More

<p><strong>Marty Cagan</strong> is a luminary in the world of product. He’s the author of two of the most foundational books for product teams and product leaders (<em>Inspired</em> and <em>Empowered</em>), he’s the founder of Silicon Valley Product Group (one of the longest-runn ... Show More

<p><strong>Megan Cook</strong> is the head of product for Atlassian’s Jira software, which is used by 75% of Fortune 500 companies, has over 125,000 customers globally, over 15 different products, and is by far the most popular project management tool in the world. Megan has been ... Show More