Ryan Burkett, Director of Marketing and Operations at BrandGen.io, and Galen Dow, Director of Business Development at BrandGen.io join the podcast to talk about ”ABR”, or an account-based RevOps strategy, which presents a significant revenue opportunity for solutions partners and agencies as the next evolution of account-based marketing (or ABM). Ryan and Ga ... Show More
Jun 18
Revenue Hub is the Data Layer Agents Have Been Waiting For
Sarika Garg, GM of Revenue Hub, has spent 26 years solving hard B2B problems—and she'll tell you this one is the hardest. Revenue data is trapped in disconnected systems, go-to-market has never been more complex, and the old way of knitting it together simply doesn't scale. Reven ... Show More
27m 13s
Jun 3
From Data to Context: How OneMetric Builds High-Value Agentic Systems
Ankit Malhotra kicks off Season 2 of Owning the Outcome with a bang: He breaks down how to architect multi-agent systems with HubSpot at the center, connecting Claude, Clay, and LinkedIn into ecosystems that run prospecting, qualification, and outreach with minimal human involvem ... Show More
24m 20s
May 26
Season 2: Services Aren't Dead. They're Indispensable.
AI was supposed to kill services businesses. Instead, it made partners—and ecosystems—indispensable to deliver customer value. In 2025, HubSpot's top partner tiers grew by 30%. IDC set the opportunity ahead at $42 billion by 2030. And just last month, the companies building the w ... Show More
3m 29s
Feb 2024
#106: Accelerating Pipeline with a Unified ABM Strategy
What does account-based marketing (ABM) look like in 2024? For most people, they talk about it as a platform, and not a strategy. When you embrace ABM as a critical part of your GTM strategy, you can break down internal barriers and bring marketing, sales and customer together to ... Show More
25m 1s
Mar 2024
Active or Passive Marketing: Which Strategy Works Best for You?
In Episode 113 of the business development podcast, host Kelly Kennedy delves into the debate between active and passive marketing strategies, aiming to uncover which approach is most effective for businesses. Through engaging discussions and expert insights, Kelly highlights the ... Show More
32m 41s
Nov 2023
216 - The Best Go-To-Market Strategies for Launching Your Product, with Rebecca Shaddix
How can marketers ensure transparency and accountability in their data reporting?
Rebecca Shaddix, Senior Director of Product Marketing for 15Five, joins Daniel to chat about why finding a go-to-market strategy that aligns with team goals is critical and why a more collaborative ... Show More
44m 42s
Jan 2024
E31: Hubspot's SVP RevOps Sid Kumar Goes DEEP on Revenue Operations
In this episode, Hubspot SVP of RevOps Sid Kumar discusses the most crucial aspects of revenue operations, the importance of data strategy, perspectives on rep productivity and commission structures, discounting, and more. The conversation also touches on how the lines between go ... Show More
52m 28s
<p><span style="color: #06306d;">In the latest episode of This is Product Management</span> <span style="color: #ff8b17;"><a style= "color: #ff8b17;" href="https://www.linkedin.com/in/derekosgood3/" rel="noopener">Derek Osgood</a></span><span style= "color: #06306d;">, CEO and Fo ... Show More
