Internet shopping is old hat these days, but Whatnot is becoming a household name in the market by leaning into live selling and propping up the enthusiasts who turn into successful sellers. Andy Tu is the VP of Marketing for Whatnot, and in this episode, he explains how he’s taking the lessons he learned while working at Postmates and Uber Eats to the team ... Show More
Nov 12
CMOs Are Hiring Fiverr Freelancers? Find out why.
<p>When everyone has access to the same AI tools, what separates the great from the forgettable is the human behind the screen.</p><p>Fiverr’s VP of Global Brand Communications, Shiri Hellmann, joins Marketing Trends to break down how her team turns chaos into creativity. From pr ... Show More
1h 3m
Oct 29
Why Brand Associations Outlast Trends
<p>Brands don’t live in campaigns… they live in memory.</p><p> </p><p>In this episode of Marketing Trends, Ulli Appelbaum, Founder & CSO of First The Trousers Then The Shoes, joins Stephanie Postles to unpack how brand associations and mental availability determine what people ch ... Show More
1h 20m
Feb 2024
Market’s Smooth Operator + The Big Short Panel
On this episode of “On The Tape,” Guy Adami, Dan Nathan, and Danny Moses give their biggest takeaways from the Global Alts Conference in Miami (1:45), the NYCB/regional bank bust (11:30), the stock market entering the danger zone (16:00), job cuts across different industries (19: ... Show More
1h 3m
Sep 2022
How to Sell "Ghost" Products Strategically | Ep 438
Gain their trust by selling what you (don’t) have. Today, Alex (@AlexHormozi) talks about one of the most powerful sales tactics he’s been using: Ghost Products. He dives into how he was able to discover this idea, how to apply it, and how it’s a concept on diming imaging admissi ... Show More
14m 12s
Jan 2024
The Power of Email Marketing
In this episode of "Accelerate Your Business Growth," host Diane Helbig is joined by email marketing expert Andriy Boychuk. They delve into the current state of email marketing, its effectiveness for small businesses, and the essential elements of a successful email marketing cam ... Show More
24m 33s
Jan 2024
Talk Your Book: What's Going on in the Bond Market?
On this episode of Talk Your Book, Michael Batnick and Ben Carlson are joined by Alex Morris, CIO of F/m Investments to discuss: 2024 rate cut possibilities, the difficulty of forecasting, and why everyone got 2023 so wrong, utilizing spreads as a forecasting tool, why solving fo ... Show More
37m 21s