There is more than meets the eye regarding social media marketing in China.
In the second part of our interview with Chinese social media and marketing expert Olivia Plotnick, the Founder of Wai Social, we discuss how wine companies should adapt their messaging for Chinese consumers.
Olivia’s unparalleled insight into China marketing allows us to ask impo ... Show More
Oct 23
Beyond Riesling: A New Lens on Asian Cuisine with Master of Wine Richard Hemming
Think you know how to pair wine with Asian cuisine? Think again.In this episode, we explore the intriguing insights of Master of Wine Richard Hemming, who challenges traditional pairing norms with his groundbreaking book, Wine & The Food of Asia. After two years of rigorous resea ... Show More
21m 40s
Feb 2025
Social Media Is In The Past — Welcome To Interest Media | LinkedIn Premium Livestream Q&A
<p>The way we use social media is changing FAST, and if you’re not keeping up, you’re falling behind. </p><p>In this episode, Im sharing a Q&A I did with LinkedIn Premium users on a live stream! I explain <strong>why we’re not in a social media era anymore—we’re in interest m ... Show More
42m 3s
Jan 2023
WeChat: China’s Operating System - [Business Breakdowns, EP. 93]
Today, we’re breaking down one of the most important apps in the world, WeChat. WeChat is the default operating system for life and business in China. Founded inside of Tencent in 2011, it is the original super app and its 1.3 billion monthly active users can order food, message ... Show More
52m 22s
Jan 2023
Eating in the Metaverse ft Lokesh Rao
In this episode, Archit speaks with Lokesh Rao, founder of Trace Network Labs - a venture working on fashion and lifestyle in the metaverse through real-looking avatars. They demystify how the metaverse works and discuss some of its use cases in the food industry. So sit back, an ... Show More
45m 49s
Jan 2024
Nimi Mehta | Becoming the Voice of Dubai | Recipe To Success | S6: EP4
In Season 6, Episode 4 of Recipe To Success, I am joined by Nimi Mehta - TV Host & Public Speaker - Nimi Mehta In this episode, we talked about her growing up in London, moving to Dubai, being patient to achieve her dreams, becoming the voice of Dubai, and interviewing some of th ... Show More
59m 16s
Jul 2024
How To Network, Be A Good Communicator and Leverage Social Media
Ep 181: As two girls with degrees in journalism, talking and networking have come pretty naturally so we wanted to share tangible tips and success stories. We cover how to be a good communicator, being aware of your body language, common and uncommon places to network, dressing f ... Show More
40m 22s
<p>Register for Kelsey's workshop: <a href="https://buy.stripe.com/cN28yU95Dfsq6ty147" rel="noopener noreferrer" target="_blank">Everyday Habits, Routines, and Rituals</a>. Starts Monday, September 9th!</p><br><p>As social media has changed, so have our habits. Join us as we refl ... Show More
