About this episode
Oct 19
Is the stock market just vibes?
When Greece beat France in Euro 2004, the stock market shifted. When Allbirds rebranded as an AI company, its stock rose 600%. When British radio plays happy music, the FTSE improves. So, is the stock market just vibes? Does national mood actually move the market? That’s what tod ... Show More
25m 36s
Oct 12
Do AI bosses need to be famous?
I think Sam Altman of OpenAI has deliberately tried to build his fame. While other CEOs keep a low profile, he spends 95% of his time evangelising. In this episode of Nudge, I explain why. --- Unlock the Nudge Vaults: https://www.nudgepodcast.com/vaults Subscribe to my newsletter ... Show More
23m 18s
Oct 5
Why this man spent 3 years driving to Australia
Wiebe Wakker spent three years driving from the Netherlands to Australia. Today on Nudge, we learn why. And we study the psychology of dedication. Listen to the bonus episode: https://nudge.kit.com/7ec0a99ab3 Warning, today’s episode contains explicit language. --- Listen to the ... Show More
36m 24s
May 2024
Hacking the Human Mind With Applied Behavioral Marketing
43m 27s
Feb 2025
Using Neuro-Linguistic Programming for More Influence and Sales
<p>Wondering why some marketing messages work better than others? Want to know the secret to creating content that compels people to take action? To discover how to apply neuro-linguistic programming principles to create more persuasive and effective marketing content, I intervie ... Show More
47m 13s
Oct 2025
Applying Behavioral Science for Improved Conversions
<p>Struggling to convert interested prospects into paying customers? Wondering why your perfectly logical marketing messages aren't driving the results you expect? To discover how to apply behavioral science principles to improve your pricing strategy, enhance quality perception, ... Show More
45 m
Aug 2025
5 Marketing Psychology Strategies You Can Use Today with Phill Agnew, Host of Nudge | Ep. 340
Behavioral science holds the keys to some of the most effective, yet overlooked, marketing strategies. And if you’re not thinking about it, you’re already behind. Daniel sits down with Phill Agnew, host of the UK's #1 marketing podcast Nudge, to explore psychological principles t ... Show More
44m 36s
Sep 2025
536. Unlocking Consumer Choices: The Power of Behavioral Science in Marketing
In this episode of The Brainy Business podcast, Melina Palmer welcomes back Nancy Harhut, author of the insightful book, Using Behavioral Science in Marketing. Together, they delve into the powerful ways behavioral science can be applied to marketing strategies, enhancing custome ... Show More
41m 19s
Apr 2024
What Does Psychology Tell Us About Marketing?
Can marketers tap into psychology to improve the effectiveness of their work? Well, there’s a reason why Dr. Robert Cialdini’s psychology book <i>Influence </i>is a marketing and sales bestseller.<br /><br />Whether you realize it or not, psychological principles are applied in m ... Show More
24m 3s
Apr 2023
Neuroscience and Marketing: How to Hack the Buyer’s Brain
44m 44s
Dec 2021
Amazon Live Video: Getting Started
47m 11s
May 2023
Using Behavioral Science in Marketing with Nancy Harhut
<p>On this episode of Brainfluence, we explore how behavioral science can be utilized in both B2C and B2B marketing. Guest Nancy Harhut shares how campaigns that focus on emotional impact over product features can increase purchase intent.</p> <p>Video, text, and resources: <a hr ... Show More
32m 7s
Jun 2023
Using Story the Right Way: Theory and Practice for Marketers
45m 36s
Ever worried about someone stealing your phone at the beach? Well, there’s one thing you can do to make your phone 4x safer. It involves using a psychology-inspired principle to change behaviour. On this show, you’ll learn what it is, and why it’s important to marketers. Today, Nancy Harhut and I will cover five more marketing principles. Plus, I’ll share my ... Show More
<p>Want your marketing to be more memorable? Looking for psychology-backed tactics that will improve your results? To discover how to put applied behavioral science to work in marketing, I interview Richard Shotton.</p><p><br></p><p><br></p><p><strong>Guest</strong>:<strong> </st ... Show More
<p>Want to create more effective marketing campaigns? Wondering how buyers make purchase decisions? To discover how neuroscience can help us become better marketers, I interview Kenda Macdonald.</p><p><br></p><p><br></p><p><strong>Guest</strong>:<strong> </strong><a href="https:/ ... Show More
<p>Is your content converting? Are you looking for a better way to move people to action? To learn a four-part story framework that leverages persuasion psychology that inspires action, I interview Kirk Nugent.</p><p><br></p><p><br></p><p><strong>Guest</strong>:<strong> </strong> ... Show More
<p>Need better stories to improve your marketing? Wondering why customers connect with some stories and not others? To discover the theory and practice of using stories in your marketing, I interview JJ Peterson.</p><p><br></p><p><br></p><p><strong>Guest</strong>:<strong> </stron ... Show More
